Movers & Shakers

CLIENTS: Rogers Video has promoted Hubert Wat to director of marketing. Wat was previously manager of advertising and promotions for the Vancouver-based company, which has 230 stores. Small Fry Snack Foods, the Kitchener, Ont.-based maker of Humpty Dumpty potato chips,...


Rogers Video has promoted Hubert Wat to director of marketing. Wat was previously manager of advertising and promotions for the Vancouver-based company, which has 230 stores.

Small Fry Snack Foods, the Kitchener, Ont.-based maker of Humpty Dumpty potato chips, has promoted Lynda Murray to VP marketing. She joined the company in 1998 as director of marketing. has announced that Rob MacLean is taking the reins as president. is a subsidiary of Toronto-based Exclamation Inc., an Internet-focused venture capital firm. MacLean joins from Canadian Airlines International, where he was VP of North American sales.


David Leonard is returning to Palmer Jarvis DDB. Formerly director of marketing and communications at Canadian Airlines International, he has been appointed PJDDB’s senior VP, group account director. He’ll be heading up the Vancouver-based agency’s work with McDonald’s in Western Canada. Prior to joining Canadian, Leonard spent five years at Palmer Jarvis.

Bruce Claassen, chair of the Genesis Group, is assuming the role of CEO of Genesis Media, following the recent departure of David Stanger, who worked in the company’s Vancouver office. Tom Batho, the company’s COO in Toronto, also left the company. Batho and Stanger haven’t announced their landing pad yet.

Howard Alstad has joined Lanyon Phillips Communications as VP, executive art director. He comes to the Vancouver agency from Toronto-based Avion Films, where he was a director.

Richard Groves, Kim Koster and Karen Tilley have each been promoted from VP, group head to senior VP, group head at Toronto-based Leo Burnett. Groves heads the Maytag, Allstate, FHP/Atlantic and Hallmark accounts. Koster is in charge of Procter & Gamble and Walt Disney World, while Tilley handles Visa and Star Choice.

Annette Warring has been promoted to VP, associate media director from associate media director at Vickers & Benson’s Toronto subsidiary, Maxx Media. Joanna Jorgensen Wisniewski, meanwhile, has been hired as media supervisor on the McDonald’s account. Wisniewski comes from MBS/The Media Company.

Kenneth Wong has joined Hamazaki Wong Marketing Group of Vancouver as director of client services. Wong was previously manager of the business program at the Asia Pacific Foundation of Canada.

Deborah Kudzman and Jean-Daniel Rohrer have started a new agency in Montreal, called Publicité Piranha. Kudzman, formerly in the marketing department at Talvest Fund Management, will handle the business side, while Rohrer, formerly with Publicis, will run the creative side. The agency will specialize in adapting national campaigns for the Quebec market.


KVOS TV of Bellingham, Wash. (channel 12 in the B.C. Lower Mainland) has appointed John Gibson to the post of president of KVOS TV Ltd., the company’s Canadian marketing and sales subsidiary in Vancouver. Gibson came to KVOS as national sales manager in 1980, and was promoted to VP, general sales manager in 1985.

Tom Cummings has been appointed VP, market manager for Toronto-based TDI Canada. The company recently won the $75-million contract to sell transit advertising on behalf of the Toronto Transit Commission. Cummings has been transferred from TDI’s office in Minneapolis, Minn.

In Brief: The Garden picks CDs to take on daily creative leadership

Plus, Naked names two new leaders of its own and Digital Ethos comes to Canada.

The Garden promotes two creative directors

ACDs Lindsay Eady and Francheska Galloway-Davis have taken over responsibility for day-to-day creative leadership at The Garden after being promoted to creative director roles.

The pair will also help develop the agency’s creative talent, formalizing mentorship and leadership activities they have been doing since joining the agency four and three years ago, respectively. In addition to creating the agency’s internship program, the pair have worked on campaigns for Coinsquare, FitTrack and “The Coke Challenge” campaign for DanceSafe.

Eady and Galloway-Davis will continue to report to The Garden’s co-founder and chief creative officer Shane Ogilvie, who is stepping back from daily creative duties to a more high-level strategic role, allowing him to focus on client relationships and business growth.

Naked Creative Consultancy names new creative and strategy leadership

Toronto’s Naked Creative Consultancy has hired Yasmin Sahni as its new creative director. She is taking over creative leadership from David Kenyon, who has been in the role for 10 years and is moving into a new role as director of strategy, leading the discipline at the agency.

Sahni is coming off of three years as VP and ECD at GTB’s Toronto office, where she managed all the retail, social and service creative for Ford Canada. She previously managed both Vice Media and Vice’s in-house ad agency Virtue.

Peter Shier, president of Naked, says Sahni’s hiring adds to its creative bench and capabilities, as well as a track record of mentorship, a priority for the company. Meanwhile, Kenyon’s move to the strategy side, he says, makes sense because of his deep knowledge of its clients, which have included Ancestry and The Globe and Mail.

Digital Ethos opens a Toronto office

U.K. digital agency Digital Ethos is pursuing new growth opportunities in North America by opening a new office in Toronto.

Though it didn’t disclose them, the agency has begun serving a number of North American clients, and CEO/founder Luke Tobin says the “time was right to invest in a more formal and actual presence in the area.” whose services include design, SEO, pay-per-click, social media, influencer and PR,

This year, the agency’s growth has also allowed it to open an office in Hamburg, Germany, though it also has remote staff working in countries around the world.

Moray Hickes was the company’s first North American hire as VP of sales, tasked with business development in the region.