Technology File

IN-STORE KIOSKS TO ALLOW INTERNET ACCESS

Toronto-based Systech Retail Systems has launched three in-store kiosk applications the company says will save consumers time and allow them controlled access to the Internet. The applications allow retailers to customize Internet access and display advertising on the screen at all times. Consumers will be able to send e-mail, print electronic shopping lists, withdraw cash, purchase event tickets or win prizes and gifts. They can even use the kiosks to swipe their frequent buyer card in order to view or print a list of the incentives to which they are entitled.

PIVOTAL SOLUTION TO ENHANCE CUSTOMER CARE

Pivotal Corp. of Vancouver has inked a deal with Vancouver-based ServicePlus Corp. that will provide integrated Web, wireless and Windows service and support capabilities for the companies’ customers. The collaborative solution will offer companies the ability to manage the entire customer relationship life cycle from the initial point of contact with sales and support through field and depot service. The software is designed to increase customer care levels by arming service and support personnel with integrated, up-to-the-minute customer information.

SOFTWARE ANALYZES CUSTOMER DATA TO SUPPORT DECISION-MAKING

A Montreal-based company has integrated its software with that of a company in San Jose, Calif., that the two say will allow users to analyze customer information collected through the Internet and traditional marketing, sales and service channels. Visionyze.com and Clarify Inc. say their integrated offering can help improve fact-based decision-making. Clients can use point-and-click technology to analyze customer data gathered and integrated from different points of customer interaction.

IBM LAUNCHES DATA MANAGEMENT SOLUTION

Markham, Ont.-based IBM Canada has unveiled the IBM Content Manager to help companies manage the ever-increasing amount of digital information now facing organizations. According to Big Blue, the content management market is expected to exceed $10 billion by 2004. IBM’s Content Manager solution involves the collection, management and electronic distribution of all forms of business information – including e-mails, audio, video and images – and linking it to core business processes. It is designed to help clients integrate, leverage and share all forms of digital content for increased productivity, operational efficiencies and competitive advantage.

Cannes Lions 2025: Canadians nab more medals on final festival day

Strategy is on the ground in Cannes, bringing you the latest news, wins and conference highlights all week long. Catch all the coverage here.

Friday’s batch of Silver and Bronze winners included the oldest category at the Cannes festival, Film, as well as Sustainable Development Goals, Dan Wieden Titanium, Glass: The Lion for Change and Grand Prix for Good. Canadians were recognized with four Lions today: two Silver and a Bronze in Film, as well as a Bronze in Sustainable Development Goals.

FCB Toronto was given yet another nod for its work, “The Count,” for SickKids, bringing the medal count for that campaign to four, including a Gold for Health & Wellness. Another Canadian agency recognized on the final day of the festival was Klick Health Toronto, which earned a Silver in Film for its work “Love Captured” for Human Trafficking Awareness and a Bronze for “18 Months” for Second Nurture. And over in Sustainable Development Goals, the Bronze went to Publicis Canada and its “Wildfire Watchtowers” work for Rogers.

Another massive win for Canada included not one, but two Young Lions (pictured above) taking home medals in the annual competition. In Design, the Gold Young Lion was awarded to Rethink’s senior motion designer Jesse Shaw and ACD Zoë Boudreau. The second, a Bronze in Media, went to Cossette Media’s business intelligence analyst Samuel David-Durocher and product development supervisor Tristan Bonnot-Parent.

Film (2 Silver, 1 Bronze)

1 SILVER: “The  Count” by FCB Toronto for SickKids Foundation

“The Count,” a striking campaign from FCB Toronto for SickKids Foundation, has earned 1 Gold, 2 Bronze and now 1 Silver for Film at Cannes. If you watch it, it’s easy to see why. The collaboration between brand and agency honoured the hospital’s “VS” platform, while steering it in a new direction from its initial development by previous AOR Cossette. The creative celebrates childhood cancer patients who have to fight for every birthday, while honouring the hospital’s own milestone – 150 years and counting.

 

1 Silver: “Love Captured” by Klick Health Toronto for The Exodus Road

Klick Health Toronto added to its medal tally with a Silver in Film for it’s work “Love Captured” for The Exodus Road. The creative features a romantic getaway that isn’t what it seems in an experiential short film for the global anti-trafficking organization. The experience takes viewers through a tragic and twisting experience of exploitation.

 

1 BRONZE: “18 Months” by Klick Health Toronto for Second Nurture

Klick Health Toronto also won a Bronze in the Film category for its work, “18 Months,” done for the charity organization Second Nurture. The animated film is based on a real-life story in which a same-sex couple adopts a baby found in a subway station, and the 18-month journey into a story of hope.

Sustainable Development Goals (1 Bronze)

1 BRONZE: “Wildfire Watchtowers” by Publicis Canada for Rogers

Publicis Canada landed on the winners board for its work, “Wildfire Watchtowers,” for Rogers. The Canadian-developed wildfire-detection tech – which has been billed as “a fire alarm in the forest” – uses AI-powered sensors installed on 5G towers to monitor vast remote areas in real time. By scanning, identifying and reporting early signs of wildfires (up to 16 minutes faster than other systems), the technology helped prevent 54 fires in 2024 alone.

Catch the Gold winners later today when they’re revealed at the gala in Cannes.