The 2012 Shopper Marketing Forum saw industry members gather at the Westin Harbour Castle in Toronto on March 6 and 7 to hear some of the top shopper marketing experts in the business share their views on how to move the industry forward.
All photos by Sean Torrington (seantorrington@gmail.com).
- Shopper Marketing Forum co-chair Martin Rydlo, director of strategy & initiatives, Campbell Company of Canada
- Keynote speaker Kit Yarrow, chair, department of psychology, Golden Gate University, and author of Gen BuY: How Tweens, Teens and Twenty-Somethings are Revolutionizing Retail
- Nicole Rocheleau, group shopper marketing manager, GlaxoSmithKline; Jason McDonell, VP marketing, PepsiCo Foods Canada; Lisa Gunther, VP marketing, Newell Rubbermaid
- SMF co-chair Uwe Stueckmann, SVP marketing, Loblaw
- Kironmoy Datta, marketing director of health, Shoppers Drug Mart
- James Sorensen, SVP, TNS Retail and Shopper
- Derek Joynt, marketing executive
- Rich Butwinick, president and founder, Marketing Lab
- Patrick Moorhead, SVP group management director, mobile platforms, Draftfcb Chicago
- Sandra Sanderson, SVP marketing, Shoppers Drug Mart
- John Torella, senior partner, JC Williams Group
- Rosie Riolino-Serpa, AVP digital, Canadian Tire
- David Ciancio, SVP head of international client leadership, Dunnhumby UK
- Kevin Lund, VP global retail programs, Perennial
- Lynn Neal, NA retail strategy leader, P&G
- April Carlisle, leader of the North American shopper marketing centre of excellence, P&G
- Jason Reilly, director of marketing, Home Depot
- Bill Carlson, shopper marketing team leader, Unilever
- Monique Moran, shopper marketing manager, Johnson & Johnson
- Byron Ellis, senior director, media and digital, Shoppers Drug Mart
- Charlie Anderson, NA CEO, Saatchi and Saatchi X
- Wes Brown, senior director of national event & shopper marketing, Loblaw
- David Grisim, associate marketing director brand operations, P&G
- Angela Scardillo, VP marketing, Best Buy Canada
- Dr. Hugh Phillips, in-store scientist, Pareto
- Tony Chapman, partner and CEO, Capital C