Staff
The 2021 AToMiC Awards shortlist revealed
Over 40 campaigns are in the running for a medal in this year’s virtual awards.
Co-chairs announced for 2021 Marketing Awards
This year’s jury leaders have been revealed, along with three new categories and a morning start time for the ceremony.
Omnicom reports losses across the board in Q4
CRM and advertising continued to take hard hits at the holding co, while its previously-strong health practice takes a dip.
The Shopper Innovation + Activation Awards selects 2021 jurors
Experts from across the industry will virtually join this year’s co-chairs in judging the work.
Walmart Connect accelerates its retail media plans
The renamed team is pursuing the next steps needed to help clients take advantage of the data and audience it can provide.
Co-chairs announced for SIA Awards
Kruger’s Susan Irving and Sobey’s Sandra Sanderson will lead the jury for this year’s awards, which is now open for entries.
PinkCherry has fun with the joy of sex
The adult ecommerce retailer embraces the fact that women aren’t as shy about sexuality as society would have us believe.
Jury announced for 2021 AToMiC Awards
The pros awarding the most game-changing work are revealed ahead of Monday’s submission deadline.
Until next year, happy holidays from strategy
We will be back on Jan. 6. In the meantime, please enjoy our look back at the news that defined a tumultuous year.
Strategy’s 2020 Nice List
Our team picks some campaigns and initiatives that are worthy of a little extra recognition.
American Express zeroes in on storytelling
The brand deepened its approach after a summer small business campaign showed it creates more relevance for everyone.
Mannequins and Santa put up a fight for small business
Two campaigns are helping Toronto BIAs tackle the advantages big box stores and Amazon have over local stores.
If there’s one thing the pandemic taught brands
…it’s that people want brands that beat with heart (not just deals), says Tony Chapman.
Aphria shifts its CSR platform to get people outside
The cannabis producer aims to help people access nature, which they’ve realized the importance of during the pandemic.
EA celebrates moments that thrill hockey fans
Instead of gameplay, the developer focuses on a brand-first approach to connect its NHL series with both casual and diehard fans.
