Industry Moves

Brian Neumann

Brian Neumann joins U.S. beverage brand as CMO

The former Kraft Heinz marketer will help build Yerbae Enhanced Sparkling Water using tactics like “acts, not ads.”

dalehooper

FanDuel hires Dale Hooper to lead Canadian expansion

The former Deloitte, Rogers and PepsiCo exec brings his experience in regulated spaces to the U.S. sportsbook.

LABOUR-CO-OP Advertising Rebrands to LABOUR-2

Co-Op rebrands as Labour amid business shifts

The agency is staffing up and expanding into Quebec to capitalize on momentum it has built over the past year.

Headshot_trio_PEOPLE

Meet the People launches with Public Label and Match Retail

Innovatus’ new holding company is deploying $150 million over two years to bring more agencies into its integrated model.

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Juliet creates an editorial division

The new team produces long-form content for clients to help them engage audiences outside of the usual channels.

Corner Office

Corner Officer Shifts: Martin Fecko leaves Tangerine

Plus, PointsBet Canada and Thinkific name new marketing leaders as Lole gets a new ecommerce VP.

edelmanhires

Edelman makes six senior appointments

Five promotions and a new SVP hire touch on the agency’s health, corporate, media and internal comms practices.

Evolve Agency Group

Brandfire and OKD merge to become Evolve

Brandfire’s shopper capabilities are getting a boost with complementary media and production services.

Buble

The Garden and Edelman join SodaSteam’s agency roster

The new creative and PR AORs previously worked on the Bubly flavour drop launch earlier this year.

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In Brief: Talk Shop names new leadership team

Plus, Fredericton’s Ginger expands to a second office and Camden’s growth spurt continues.

maxinewu

In Brief: Wasserman makes another senior addition

Plus, Lg2′s Claude Auchu joins Worldwide Partners board and SOS Design has a new identity.

RaviFeatured

Broken Heart Love Affair hires new VP and DEI lead

In addition to working with other client success leaders, Ravi Singh will lead diversity efforts at the growing agency.

ab-teamportrait-1-1

Angry Butterfly launches with a focus on thoughtfulness and agility

Co-founders Brent Choi, Graham Candy and Erin Kawalecki want to provide an alternative to network shops and better respond to rapid changes.

Damon-Berger--CMO--WildBrain

WildBrain hires first CMO

Damon Berger will promote a library that includes Peanuts, Teletubbies and Degrassi, as well as the company’s digital platform.

FUSE NewHires_Sept

In Brief: Fuse hires six

Plus, Venture wins Alberta Milk account, Notable Group creates new leadership roles and Frank Palmer starts a podcast with NABS.