Industry Moves
McCann continues to grow its creative department
In addition to seven new hires it has made in the last five months, the agency has promoted Gail Pak to a VP role.
Corner Office Shifts: Luxury apparel maker Mackage gets a new chief exec
Plus, Giant Tiger, High Liner Foods and Sleep Country appoint new senior leaders.
Google Canada hires Laura Pearce as head of marketing
Making the jump from Twitter, Pearce will lead both consumer-facing and B2B teams for the tech giant.
Hyundai Canada changes its marketing leadership
Christine Smith making the jump from the brand’s AOR Innocean is one of several new additions at the automaker.
In Brief: Revolve names a new president
Plus, new EDs among a slate of promotions and hires at BICOM and Good Kids picks up work with Kat Von D.
New ECD and head of planning join Doug&Partners
Amid a wave of changes to its senior leadership team, the agency is reimagining its approach to the work it does.
Born from pandemic layoffs, Hustle finds a new model for purposeful work
How a nixed campaign for LinkedIn created by a group of freelancers turned into a borderless full-service collective.
FCB continues to add to its creative department
New ACDs Nick Noh and Jordan Darnbrough are the latest team the agency has brought on in the last four months.
IPG taps familiar talent to helm a new data-driven entity
A team that helped launch FCB/Six moves to Performance Art, a new data-focused creative and CRM agency working across the hold co.
In Brief: Brandish creates an investment division
Plus, BEworks hires VP of growth Sean Donnelley and Republik picks up a mandate with the University of Montreal.
NABS restructures due to pandemic hardships
To reduce costs, the non-profit has eliminated the executive director position, resulting in the departure of Jay Bertram.
In Brief: Gut (formally) unveils its Toronto office
Plus, H+K adds three major AOR assignments and T1 adds senior experience to its sponsorship team.
Corner Office Shifts: BMO creates new lead communications role
Plus, L’Oreal Canada names next CEO and HBC promotes head of omnichannel.
In Brief: LP/AD brings on two creative veterans
Plus, Stella restarts its restaurant gift card program and CASACOM names new VP in Toronto.
Citizen Relations opens social impact consultancy
Led by Shilpa Tiwari, the practice aims to make sure the “purpose” stops getting lost in “purpose marketing.”
