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How consumers will view space and time in 2021

Euromonitor’s global consumer trends survey suggests brands will need to adapt to changed lifestyles this year.

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Around 90% of Wealthsimple employees see D&I progress

From the C-Suite newsletter: The fintech provides an update on the impact of its initiatives.

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Sephora plays the storyteller for Lunar New Year

The cosmetics retailer draws upon lessons from its Diwali campaign to bring a personal touch to its multicultural marketing.

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Echoworx makes your business its business

The company is trying to get executives to listen up by speaking to them (in encrypted code) about the ROI of cybersecurity.

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Juliet expands to L.A. to serve U.S. clients

The Toronto-based agency is looking to serve work from brands including Mailchimp, Jagermeister and Good Goods.

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Indigo opens ‘shop-in-a-shop’ for small kids businesses

The retailer has focused on serving consumer needs by identifying on-trend brands, and it’s bringing that to another of its core offerings.

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Edelman hires new strategy lead in Canada

Laura Kim will lead the offering as the firm makes innovation within strategy a global priority.

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Reitmans and Simons top Leger retailer survey

The brands created the best in-store (Ontario) and online shopping experiences (Canada) during the pandemic.

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Up to the Minute: Couche-Tard sweetens Carrefour bid

Plus, LP/AD picks up a new rugby client and Shine acquires Rock-It’s influencer agency.

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Quebecor continues to build its in-house creative studio

Colab Studio hires new creative directors and business leads as it internalizes work for the Videotron and Fizz brands.

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PinkCherry has fun with the joy of sex

The adult ecommerce retailer embraces the fact that women aren’t as shy about sexuality as society would have us believe.

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Molson celebrates (and commiserates) with hockey fans

The brand is continuing to “reclaim its identity” by letting the country know it is the beer of Canada’s game.

Cannes Lions 2019 : Day Three

If Cannes hosts Lions, will the industry come?

Organizers are confident about an in-person festival this June, but many Canadian agency execs doubt they can send anyone safely.

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McCormick promotes buying local with crowdsourced art

Olympic figure skater Scott Moir joins the French’s and Club House brand to help celebrate the company’s Canadian roots.