quantcast-cookieless-advertising-min

Why wait for Google?

Quantcast allows users to explore activation and measurement in cookieless environments well before 2023

Sponsored

Parkscapes

2021 Strategy Awards: BBDO crowned Grand Prix winner

This year’s Gold winners include Anomaly, Cossette, FCB, Ogilvy, Milestone, Rethink, Taxi and The Local Collective, and were revealed during day two of MES.

The Home Depot

Why Home Depot Canada hasn’t been ‘chest-beating’ its CSR efforts

In a rare move for the retailer’s foundation, an internal campaign is taken externally to support its new TradeWorx program.

Doug Fry

Subway names new Canadian country lead amid refresh

Douglas Fry takes over from Christina Wells as the QSR works to revitalize its brand, which has seen a few bumps in the road.

scott-graham-research

Business leaders bullish on economic recovery

Appetite for risk is also up, finds research from Aon, as the c-suite reflects on how their businesses fared during the crisis.

Fire - Flower Holdings Corp--Fire - Flower Launches Pilot with A

Circle K and Fire & Flower to expand cannabis footprint

More co-located stores are planned for Alberta, Saskatchewan and Manitoba, with eyes on Ontario and the U.S.

SidLee_BrownForman_1

Brown-Forman taps Sid Lee for corporate assignment

The agency will help the maker of brands like Jack Daniels communicate its history and bring cohesion to ESG efforts.

RBC-HER

RBC engages young fans with a music manifesto

H.E.R. leads an effort championing the creative diversity of Canadian musicians in the bank’s “First Up” program.

BGC-CANADA-MAIN-IMAGE

BGC breaks down barriers in first post-rebrand campaign

The non-profit is familiarizing people with its new name by focusing on the opportunity its breadth of programs provide.

Gravy

Air Miles takes off with a revamped brand identity

The loyalty program is celebrating a host of enhancements with a new campaign touting the everyday “extras” it offers.

Nissan-NFT-main

For Nissan, NFTs are more than a token gesture

The automaker taps into the technology to show off the aggressive innovation it has been using to refresh its vehicles.

Girl-Guides

Girl Guides gives campfire tunes the School of Rock treatment

Songs like “Down by the Bay” get a girl-power reboot heading into registration season.

Copied from Stimulant - Stackt-Weed

Superette’s latest expansion is into a shipping container

Becoming a “green” grocer at Stackt market is the cannabis retailer’s latest twist on the shopping experience.

Screen Shot 2021-10-01 at 11.14.34 AM

Rice Krispies brings cereal and treats together around moments of fun

A platform covering all the brand’s products shows how “a simple grain of rice” can help families find magical moments to savour.

Christine Clark

In Brief: Thinkingbox names managing partner

Plus, Huge creates a scholarship with George Brown and the Competition Bureau seeks info on the Rogers-Shaw deal.