Articles Tagged ‘Agnostic’

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Go RVing brings ‘Wildhood’ to a new generation

The organization shifts its platform to meet demand among younger people who want to keep their adventurous spirit alive during a pandemic.

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Harvey’s wants you to be the boss of your burger

The pandemic left many feeling powerless, so the QSR’s new campaign is its way of giving consumers back some control.

Lori Hatcher

View from the C-Suite: Truss unveils five new cannabis beverage brands

How CMO Lori Hatcher helped the Molson-Hexo joint venture build a product line that caters to various cannabis occasions.

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Harvey’s adds a RV to its XM

Not many brands are investing in experiential marketing right now. The QSR had the will so it found a way.

Chris Mahoney

View from the C-Suite: Go RVing keeps ‘Wildhood’ alive

President Chris Mahony on how the association is helping Canadians explore the great outdoors during lockdown.

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Harvey’s and Bauer ‘reach out’ in a very Canadian way

The QSR attaches payment terminals to hockey sticks to make drive-thrus safer, while also donating proceeds to food banks.

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Up to the Minute: AdFarm names new ECD

Plus, Agnostic named AOR for Asus and Citizen grows its team and client roster.

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Up to the Minute: Agnostic appoints new president

Plus, Cohn & Wolfe names new general manager and three Canadian shops win at OBIE Awards.

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Canadian Red Cross pulls at millennial heartstrings

The non-profit’s new social campaign aims to familiarize the next generation of donors and volunteers with its work.

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Arbor Memorial tackles a taboo topic

How the funeral services brand is using online content to position itself as a thought leader in the industry.

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Up to the Minute: MacLaren’s new CD

Plus: a new VP at Cossette, a new programmatic platform and other ad and media news you may have missed this week.