Articles Tagged ‘knorr’

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Corner Office Shifts: Hires and departures at Knorr, Conagra and HelloFresh

Plus: A music industry giant creates a new position in revenue and digital strategy.

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Unilever keeps spending behind its brands steady

CEO Alan Jope expects spend to be in line with last year, as the prestige of its brands is helping weather price increases.

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Unilever gives everyday purchases a social impact

A social campaign aims to amplify a global message and fight the perception that buying from brands that do good is inaccessible.

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Shopper Innovation Awards: Knorr solves menu planning mystery

The brand picks up a Silver for its dedicated website and program to bring consumers easy meal solutions.

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CASSIES Bronze: Knorr answers the eternal question

The Unilever brand addresses “What’s for dinner?” by providing everyday meal ideas.

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Retail trends: What’s hot, what’s not

Shopper DDB’s Jason Dubroy and Capital C’s Tony Chapman on the rise of simplicity, mobile loyalty and donuts, and the fall of square corners and cupcakes.

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Knorr kicks off “What’s for Dinner?”

The Unilever brand’s biggest shopper marketing push to date, supported by digital and social media, helps answer the age-old question.

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Salty’s one smooth criminal

Salty’s one smooth criminal

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Godspeed little white porcelain man

DDB Canada – Salty

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Plates

Knorr – Plates, by Palmer Jarvis DDB

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Spoons

Knorr – Spoons, by Palmer Jarvis DDB