Articles Tagged ‘M&K Media’

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RVH Foundation embraces healthy living

The hospital avoids sickness tropes in a pitch to a growing population in the region it serves.

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Duncan Hines is tickled pink about its new baking kits

The Conagra brand is deploying print and digital flyers to attract bakers who are limited in time or ability.

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Slim Jim updates its approach to retail and convenience

An “unprecedented” shopper campaign prioritizes the full range of convenience channels with its new, disruptive displays.

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Slim Jim and Slim Duck help people snap out of boredom

Conagra is building its partnership with Chris Boucher in a digital campaign meant to bring its off-beat humor to a new generation.

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Conagra is bringing a new fall popcorn flavour to Canada

The CPG’s better-for-you Boomchickapop LTO is using positivity to spread the message.

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Gardein helps flexitarians make the leap

ConAgra’s plant-based brand is using personality quizzes to show curious cooks how easy it is to “cheat on meat.”

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Orville Redenbacher brings heritage message to ready-to-eat

The Conagra brand’s latest campaign takes certain cues from recent work in the microwave category.

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Hunt’s enters foodie territory

The ConAgra brand is reaching for the premium market with new heirloom tomatoes packaged in a smaller format.

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Letgo launches in Canada

The buying-and-selling platform makes its debut with a campaign showing how it can help Canadians ditch secondhand stuff.

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Empowering the powerless

Raising the Roof’s new digital campaign looks to dispel stereotypes about the homeless by giving them a chance to answer mean tweets.