Articles Tagged ‘rethink’

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Creative Report Card 2020: Three pillars, one agency

How Rethink co-founders Chris Staples and Ian Grais wrote the book on running a CRC-topping agency.

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Creative Report Card 2020: Indies rise to the top

How independent agencies have tapped into their values and capabilities to thrive in today’s business climate.

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FCB/Six wins Grand Prix at 2020 AToMiC Awards

The agency takes the top prize for “Go Back To Africa,” while Rethink wins the most trophies overall.

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The 2020 Creative Report Card

Here are this year’s rankings of the industry’s top creatives, strategists, brands and agencies.

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Kraft Peanut Butter brings smooth and crunchy together in a single jar

The brand has an idea to end a household rivalry and deliver on its “Stick Together” positioning.

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Kraft Heinz is looking for the next Philly angel

The cream cheese brand is updating a well-loved campaign to maintain market position in an increasingly competitive category.

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Rethink adds five partners to its leadership team

The agency has also promoted several staff across its different departments.

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Princess Margaret Cancer Foundation picks Rethink

The agency will create a new brand platform and help launch “the largest healthcare campaign in Canadian history.”

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London Drugs releases more inclusive Valentine’s Day cards

The drug store chain addresses “gaps in the card aisle” with designs for LGBTQ people and different relationship styles.

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Coors Light goes old-school with Raptors anniversary campaign

Retro cans and beer ads tap into both the team’s 25th anniversary and 90s nostaglia.

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Tech in Action: Procure sits down in the fight against prostate cancer

An NFC-enabled chair helped drive micro-transactions for the charity.

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Sonnet sticks to comparing the old with the new

This year’s edition of a hockey-centric campaign maintains focus on how the game and insurance industry have evolved.

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IKEA shows the possibilities of storage

The retailer takes a dream-like approach to address consumer pain points around staying organized.

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2019 Agency Holiday Cards: Week 3

The final batch of festive greetings include data-driven holiday helpers, rap videos and ways to escape the worst parts of the season.

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Strategy’s Most Read of 2019: Tech

The tech and innovation stories that got the most attention from readers this year.