Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
Corner Office

Corner Office Shifts: Lassonde, Tilray and Wealthsimple

A round-up of senior-level executive changes you may have missed.

Surex-main

The Disruptors: Surex brings AI to insurance brokerage

The Alberta-based online broker is investing in tech and its brand after landing on the Growth 500 last year.

Hyundai

Hyundai’s turnaround strategy comes to fruition

Director of marketing Lawrence Hamilton shares how a three-year transformation of its marketing strategy has begun to pay dividends.

SickKids-Transphobia

Check it out: SickKids opens a door to transgender youth

Timed with the Trans March in Toronto, a video addresses the need to support youth affirming their gender identity.

Senate Chamber - Canada

Food marketing bill likely to die in the Senate

Bill S-228, which included new rules for marketing to kids, is unlikely to be passed now that the government has risen.

ACT

ACT goes ‘incognito’ to urge anonymous HIV testing

The Toronto non-profit puts banner ads on sites popularly visited in private mode to encourage people to get tested.

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Up to the Minute: Cult opens U.S. hub in Las Vegas

Plus, Havas named media AOR for Metro, Food Basics in Ontario and Craft PR wins the Royal Agricultural Winter Fair.

Shawn Mandel

Cineplex appoints first chief digital and technology officer

Shawn Mandel will help drive the co.’s “diversification agenda.”

Nescafe

Nescafe focuses on origins and quality

The Nestle coffee brand is promoting the premium nature of its blends in a campaign for its new single-serve coffee pods.

Ryan-McCann

Ryan Timms named president of McCann Canada

The new role comes with oversight of the agency’s four Canadian offices.

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View from the C-Suite: Pizza Pizza goes beyond the promotional

One year into her role as VP marketing, Alyssa Huggins discusses leading product and marketing innovation for the brand.

DataBreach

Execs still underestimate impact of data breaches

New research suggests nearly half of business leaders believe breaches are “no big deal.”

Colour-leadership

Colour acquires social shop, names president and CCO

The agency looks to beef up its strategy chops by acquiring Bright Blue Wave and making a handful of senior appointments.

Stubhub

CloudRaker wins assignment with StubHub U.K.

The Montreal-based agency’s campaign for the online ticketing platform is its first for an international client.

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FCB/Six continues to grow with new hires and mandates

The digital shop has made a few dozen hires in recent months to help support work for new and existing clients.