Agencies
Draftfcb changes name
Agencies / NewsGlobal CEO Carter Murray said it was time for the agency, now called FCB, to simplify its brand name.
Hill+Knowlton hires a CD
Agencies / Hires / Industry MovesFormer Bimm ACD joins the PR shop to lead creative marketing.
Top Cannes contenders: Creative Effectiveness
Agencies / Awards / CannesStrategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.
Rethink grows Molson Coors remit
Agencies / Hires / Industry MovesThe Toronto agency adds the Creemore account to its growing beer roster.
SapientNitro Toronto hires an ECD
Agencies / Hires / Industry MovesMichael Howatson, a 20-year industry vet with a strong digital pedigree, joins the agency.
Soshal and DS+P form partnership
Agencies / Industry Moves / NewsDS+P partner Serge Rancourt and digital agency Soshal CEO Dave Hale weigh in on the new union.
Top Cannes contenders: Film Craft
Agencies / Awards / CannesStrategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.
Penguin’s digital book experience
Agencies / DigitalWorking with Dare Toronto, the publisher interprets And the Mountain Echoed in a page-for-page transmedia bonanza.
Contagious launches a new agency model
AgenciesIs YouTube big enough for its own dedicated agency? These guys think they’ve got the secret to viral success.
Shopper Innovation Awards finalists revealed
Agencies / Awards / CPGAs we count down the days until the winning cases are honoured at next week’s show, take a peek at the roster of finalists.
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