Agencies
Camp Jefferson names new ECD
Guybrush Taylor returns to Canada to take on the role at the Toronto shop.
Up to the Minute: A new win for Veritas
Plus: Narrative’s new co-CDs, hires at Ketchum and more news you may have missed.
Home Hardware selects John St.
The independent home improvement retail chain looks to refresh its creative thinking after a review over the summer.
2016 Media Director of the Year: Harvey Carroll
The IPG Mediabrands Canada CEO realigned agencies and brought Media Experts into the fold.
1984, revisited
Ad guru Ian Mirlin offers lessons on how today’s agencies can learn from yesterday’s brands.
Publicis Communications makes leadership changes
Leo Burnett’s Judy John and Brent Nelsen, plus Publicis’ Andrew Bruce, expand their roles across North America.
Two West joins Sandbox
The U.S.-based, retail-focused agency will brings its capabilities to clients across the network.
Grip adds 18 staff
A mix of creatives, strategists and account service staff join the Toronto agency.
Up to the Minute: Exec committee changes at A2C
Plus: New wins for Dyversity, Star Media gives readers a caffeine jolt and more news you may have missed.
Are there really no brave marketers in Canada?
Cossette’s Daniel Shearer on why placing the blame on CMOs who “aren’t ballsy enough” is lazy.
Inaria picks Giants & Gentlemen
The agency is developing the soccer brand’s new positioning as it continues its expansion across North America.
Havas gets integrated with logo refresh
Canadian CEO and CCO Helen Pak on the collaborative “hacker” mentality the agency is also taking.
Tuxedo launches film division
The newly announced Lifelog Pictures will produce digital and big screen work for clients of all types.
Canadian agencies win 14 Clios
The Hive had the lone Silver for Canada, while Cossette, Rethink, Lg2 and Jam3 all pick up multiple Bronze wins.
Taxi names three new CCOs
As co-founder and creative head Paul Lavoie prepares for a new role, the agency looks within for new leadership.
