Behind Red Urban’s burger collaboration
Creative director Christina Yu on how the agency worked with Omnicom’s dedicated McDonald’s unit on its first campaign.
Up to the Minute: BICOM gets new managing director
Plus, client wins for North Strategic and Kwittken, GroupM’s new CMO and more news you may have missed.
Lg2 Toronto hires first VP of strategy
Keith Barry joins the agency to bring on-the-ground leadership to an expanding client roster.
Sid Lee promotes Montreal creative leadership
Isabelle Brosseau and Alex Bernier promoted to join Kristian Manchester as creative leads.
Y&R launches new tech practice
Serviced in Canada through Taxi, the specialized offering will help clients tackle unique marketing challenges.
Brad wins Volvo’s motorcoach and transit accounts
The shop takes on North American branding and marketing for two business units.
New strategic leaders for Rethink
Sean McDonald and Darren Yada take new roles at the “increasingly social first” shop.
Why PwC is hiring creative directors
An expanding creative team shows the consultancy, like its competitors, wants more of your business.
Jon Finkelstein joins PwC as executive creative director
Formerly with Mirum, he joins the consultancy as its grows its digital strategy in Canada.
Anomaly wins Kobo
Work on a new campaign is already underway as the e-reading brand looks to build its awareness.
Up to the Minute: New clients at FCB/Six, Environics
Plus: Molson Coors sticks with its media partner and more news you may have missed.
Juniper Park\TBWA booms
The agency has added over 30 new faces, including two VPs, since November.
DentsuBos makes creative promotions
Sebastien Rivest takes on a Canada-wide CCO role, as Lyranda Martin-Evans and Travis Cowdy move up to VP, ECD positions.
Edelman Calgary gets a new GM
John Larsen steps into the role after 18 months with the agency.
MSLGroup president heads to new firm
Gayla Brock-Woodland has moved on to lead public affairs firm Ensight.