Agencies

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Behind Red Urban’s burger collaboration

Creative director Christina Yu on how the agency worked with Omnicom’s dedicated McDonald’s unit on its first campaign.

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Up to the Minute: BICOM gets new managing director

Plus, client wins for North Strategic and Kwittken, GroupM’s new CMO and more news you may have missed.

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Lg2 Toronto hires first VP of strategy

Keith Barry joins the agency to bring on-the-ground leadership to an expanding client roster.

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Sid Lee promotes Montreal creative leadership

Isabelle Brosseau and Alex Bernier promoted to join Kristian Manchester as creative leads.

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Y&R launches new tech practice

Serviced in Canada through Taxi, the specialized offering will help clients tackle unique marketing challenges.

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Brad wins Volvo’s motorcoach and transit accounts

The shop takes on North American branding and marketing for two business units.

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New strategic leaders for Rethink

Sean McDonald and Darren Yada take new roles at the “increasingly social first” shop.

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Why PwC is hiring creative directors

An expanding creative team shows the consultancy, like its competitors, wants more of your business.

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Jon Finkelstein joins PwC as executive creative director

Formerly with Mirum, he joins the consultancy as its grows its digital strategy in Canada.

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Anomaly wins Kobo

Work on a new campaign is already underway as the e-reading brand looks to build its awareness.

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Up to the Minute: New clients at FCB/Six, Environics

Plus: Molson Coors sticks with its media partner and more news you may have missed.

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Juniper Park\TBWA booms

The agency has added over 30 new faces, including two VPs, since November.

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DentsuBos makes creative promotions

Sebastien Rivest takes on a Canada-wide CCO role, as Lyranda Martin-Evans and Travis Cowdy move up to VP, ECD positions.

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Edelman Calgary gets a new GM

John Larsen steps into the role after 18 months with the agency.

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MSLGroup president heads to new firm

Gayla Brock-Woodland has moved on to lead public affairs firm Ensight.