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ICA calls for boycott of Toronto Zoo RFP

Canada’s ad agency association says the non-profit’s search is unfair, but the Zoo says it was caught off-guard.

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2017 Marketers of the Year

Meet six change agents who took risks and reaped rewards for their brands in 2016.

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Start! Stop! Change!

We gathered five Canadian marketers to talk about what the industry needs to start doing, stop doing, or change, from the way they innovate to data collection.

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Searching for Joe Canada

As the country celebrates its 150th birthday, marketers are planning a patriotic outpouring in the rush to define what it means to be Canadian in 2017.

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A note to our new readers

Following Brunico’s acquisition of Marketing, our combined news team has started making a few changes.

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Strategy’s favourite campaigns of the year

To hold you over until we return, our editorial team shares creative work worthy of year-end recognition.

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The List 2016: Who had the most noteworthy year?

We’re signing off until 2017. Until we meet again, here’s a look back at some of the companies that had standout years.

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The List: Circo de Bakuza puts on a good show

The Montreal event and experiential shop left its mark overseas and at home this year.

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The List: Bensimon Byrne’s boundless thinking

How allowing staff and ideas to move freely within its office has propelled it to a successful year.

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The List: Lg2′s winning year

A pivotal year for the shop’s independence was also marked by nearly two dozen client wins.

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Grey acquires Tank

The Montreal agency will retain its name as president Marc Lanouette (pictured, right) becomes CEO of the network in Canada.

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The List: Cluep wins with emotion

How the mobile ad targeting company has grown into a major player working with some of the world’s biggest brands.

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The List: Maxus Canada makes a winning change

How a new structure helped propel the media agency to 18% growth in 2016.

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The List: Leo Burnett breaks down borders

How the agency expanded its assignments, leadership and influence outside of Toronto in 2016.

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The List: North Strategic’s very big year

Prior to being picked up by MSLGroup, the PR shop brought in 15 new client wins.