Financial+Insurance

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BMO makes business personal

The bank spotlights what its employees bring to its human-focused brand refresh in a new video.

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RentMoola’s rewarding partnerships

The rent payment service is partnering with big brands like Rogers and Uber, and getting in on the group buying game.

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Social-savvy banks prove size doesn’t matter

Smaller players like Vancity are taking top spots in social media rankings because of their high engagement levels.

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TD wants you to take a #housie

The bank’s spring mortgage season campaign is all about Canadians celebrating getting that loan.

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Desjardins celebrates safe drivers

With the Ajusto app, the insurance co brings real-time feedback on safe driving to the masses.

PC

PC Financial wants you to celebrate

The banking brand’s latest campaign is all about that awesome feeling of saving some cash.

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Sun Life: 150 years of making life brighter

How the financial company with humble Canadian roots has become an international powerhouse.

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Cause + Action: CIBC runs in someone else’s shoes

The bank evolves its “Run for the Cure” with an emotional video from the perspective of a cancer patient.

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Revenues, profit up at WPP in 2014

Reported billings were also up for last year’s Cannes winner for most creative holding co.

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Amex adds entertainment to Cloud 10

The brand adds free eBook and music downloads to its Cloud 10 platform at Toronto’s Pearson airport.

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Sun Life shows Quebecers a brighter life

The financial co goes high-tech, giving festival-goers an immersive experience using iPads and Oculus Rift.

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CASSIES Bronze: The Fonds de solidarité makes RRSPs relatable

The brand unveiled a creative platform that reminded young people in a light and funny tone that 30% more in tax savings is a 100% no-brainer.