Shoppers Drug Mart rolls out self-checkout
How the move aims to help the retailer’s value proposition.
Price rules in store, but convenience is king online
A PwC report shows how new platforms have impacted what consumers look for in a shopping experience.
Is retail growth as strong as it seems?
Taking gasoline sales out of the equation paints a far less optimistic picture.
Metro digitizes rewards feature
The grocer addresses a customer pain point in Quebec with an addition to its loyalty app.
Sport Chek opens women-focused concept store
The Calgary location is a first for the retailer as it looks to recognize its female shoppers.
Metro Ontario’s year of going local
The grocer focuses on food and music, aligning its sourcing strategy with Canada’s 150th birthday.
MFMK looks to take personal styling mass
The startup creates free inspiration boards, driving traffic to retail partners like Simons and Penningtons.
Ikea keeps Market Hall campaign sustainable
Why textiles and lighting are central to the newest phase of the retailer’s ongoing efforts.
A smarter way to personalize (column)
Salesforce’s new Canadian CMO Tricia Gellman on how AI fits into the high standards of modern consumers.
Nissan brings new signage to the dealership
A new partnership aims to improve the customer experience and better leverage local insights.
Gildan buys American Apparel
The Canadian apparel maker acquires the fashion retailer at auction, but the fate of its stores remains unclear.
Marketers of the Year: Ginette Harnois won’t compromise
How stigma-challenging creative and robust CRM helped Penningtons empower its plus-size customer through fashion.
Marketers of the Year: Andrea Graham’s goof-proof strategy
How the exec moved Leon’s from silly ads to family-friendly creative, appealing to a younger home-buying demo.
Sephora picks National
The PR agency will lead influencer outreach and communication strategies for the beauty retailer across Canada.