Retail

shape

Shopping for shape

Why an e-boutique from a John St. pro is a good fit for women.

Loyalty

Infographic: How loyal are Canadians?

New “Talking Loyalty” research from Yahoo shows how brands can engage with reward-happy consumers.

Sephora

Bleublancrouge wins Sephora Canada business

The Montreal shop is the first creative agency for the retail brand.

shutterstock_225036853

The reality of retail

TraffikGroup’s Troy McGuinness on why brands shouldn’t ignore shopper marketing as a brand building opportunity.

Hockeyville_Badge_04_5x5_300ppi_CMYK_flat

Why Kraft and Heinz should stay local

Queen’s University prof Ken Wong on why keeping marketing strategy close to home would be best for the brands.

Aldo bananas

Joe Fresh expands footwear with Aldo deal

The Loblaw-owned brand has signed a deal for exclusive footwear from the Montreal shoe company.

HomeDepot2

Home Depot keeps it close to home

For over a year, the retailer has been quietly working to end youth homelessness. Here’s a look inside its CSR strategy.

DSC02004

Rudsak eyes expansion

After two years of major growth and a strategic shift, the Montreal retailer is focusing on English Canada.

11006448_10152631666471786_8834930997201296333_n

Brandtrade goes on a shopping adventure

The organization has partnered with The Shopping Channel to bring a little Haitian culture to your home purchases.

MONTAGE-3

Check it out: Wearable debit

The worlds of wearable tech and contactless payment collide with Everlink’s DebitWear wristband.

Canadian

Canadian Tire gets some friendly advice

The retailer’s “Tested for Life in Canada” program takes on a new consumer-centric spin.

Reitmans-Snapshot-Crop

Reitmans gets into jeans

The retailer is repositioning itself as more on-trend and youthful with its new denim campaign.