Retail

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Nissan brings new signage to the dealership

A new partnership aims to improve the customer experience and better leverage local insights.

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Gildan buys American Apparel

The Canadian apparel maker acquires the fashion retailer at auction, but the fate of its stores remains unclear.

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Marketers of the Year: Ginette Harnois won’t compromise

How stigma-challenging creative and robust CRM helped Penningtons empower its plus-size customer through fashion.

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Marketers of the Year: Andrea Graham’s goof-proof strategy

How the exec moved Leon’s from silly ads to family-friendly creative, appealing to a younger home-buying demo.

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Sephora picks National

The PR agency will lead influencer outreach and communication strategies for the beauty retailer across Canada.

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Sears to sell Craftsman

Stanley Black & Decker will acquire the tool and hardware brand and expand into new channels following a $900 million deal.

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Reports of strong sales growth may be overblown

Despite optimism leading up to the holiday season, year-over-year losses hit multiple categories.

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Jean Coutu’s influential in-store push

The pharmacy chain taps two online influencers to get shoppers offline and in the door.

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The changing face of Boxing Day

How competition from Black Friday and better-informed consumers have affected the biggest shopping day of the year.

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What’s on trend for Loblaws in 2017?

The retailer will bring its five new food-related themes to life under the “Taste the New Next” tagline.

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Warby Parker heads to Yorkdale

The new location is the eyewear brand’s second international bricks-and-mortar store.

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Stereo+ unveils brand overhaul

Refreshed design, a new platform and modernized stores aim to help the audio retailer win younger customers.

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Roots hits the skies with Air Canada

Inside the retailer’s holiday travel strategy.

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Hudson’s Bay goes hipster for the holidays

The retailer targets quirky millennials with its “#ElfMyLife” product and marketing strategy.

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The growing influence of Gen Z

A new survey suggests people under 17 already have a significant say in household purchase decisions.