Retail

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Couche-Tard acts like a good neighbour

The convenience store banner moves towards more bold, humorous brand-building in its latest Quebec campaign.

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Aimia lays out its post-Aeroplan plan

The company is focusing on providing tech solutions for clients and consolidating other services within loyalty and travel.

Aldo

Aldo makes new assignment as it continues to build omni-channel capabilities

The footwear retailer picks Jane Gill PR to promote its collections.

Frank&Oak

Three trends shaping DTC strategies

From community building to social impact, Trend Hunter’s head of research explores the forces driving DTC success.

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View from the C-Suite: What’s driving Designer Brands’ transformation

President Mary Turner discusses the formerly named DSW company’s ambitious expansion plans that include nail salons in stores.

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What will the cannabis market look like in 2025?

An analysis by EY shows that one in the five Canadians will use the product, spending an average of $1,652 annually.

Endy-Lodge

Endy to open a shipping container showroom

The mattress retailer is the latest to open shop at Stackt, a temporary Toronto market built from modular shipping containers.

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Addison makes first awareness push through branded content

A Quebec electronics retailer’s first marketing effort is a web series showing the hijinks of staff in its stores.

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Gaby lands in Calgary Co-op

Gabriella’s Kitchen brand extends its reach as demand for “better for you” frozen entrees heats up.

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What’s driving today’s shopper profiles?

WGSN says consumer impatience, decreasing human engagement and a new green ethos are shaping the retail landscape.

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Tokyo Smoke to open cannabis shop in Toronto

The retailer will sell its first recreational cannabis in Ontario after taking over HMV’s former flagship near Yonge-Dundas Square.

adam levine

Male grooming is booming

Brands, from global giants like L’Oreal to start-ups like Consonant, are marketing more to men. And it’s starting to pay off.

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Canadian Tire crowdsources content

The user-generated content play banks on the brand taking a back seat.

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View from the C-Suite: Herschel outgrows its ‘hipster’ roots

Braden Hoeppner explains how the Vancouver-based backpack and accessories brand is speaking to culturally savvy travellers.

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Fire & Flower launches cannabis ecomm platform

Recreational cannabis is available online in Saskatchewan, though the site offers some features for customers in other provinces.