Articles Tagged ‘cossette’

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Cossette adds to management team

Stacey Masson will lead the agency’s new communications strategy, both in Canada and internationally.

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Vachon picks Cossette

The agency will lead a national relaunch of the brand through its portfolio of snack products, including Jos Louis and May West.

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Check it out: McDonald’s gets serious about chicken

The QSR does its best to help you understand how good its chicken sandwiches are.

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Pizza Pops are weird (and proud of it)

The General Mills brand embraces the odd, taking a new social approach to connect with teens.

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SAQ names Cossette lead integrated agency

Quebec’s liquor retailer combines its marketing assignments as focus shifts to customer relationships.

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Public Mobile shows what it doesn’t have to offer

The wireless carrier’s first major brand campaign aims for transparency to target frugal-by-choice consumers.

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Creatives’ insights: Why SickKids ‘VS’ meant letting go

Cossette’s Carlos Moreno on how the shift in emotional tone was done successfully.

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The&Partnership, Cossette strike partnership on Telus

A dedicated team pulling talent from both agencies will handle creative, digital and media work for the brand.

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PFLAG debuts new branding

Launched at Toronto’s Pride celebrations, the non-profit’s new visual identity is meant to reflect everyone in the LGBT community.

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Cannes Lions Digest: The record-breaking year

The final tallies, the final winners and final thoughts from inside the jury room.

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Cannes 2017: Film wins push Canada to all-time best Lions haul

Cossette, Lg2, Saatchi and Edelman collect prizes at the festival’s closing show.

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Cannes 2017: ‘Fearless Girl’ ends the week on top

Why the Titanium and Integrated jury president says IKEA and Leo Burnett missed a Lion by a “cat’s whisker.”

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Cannes 2017: Five more Lions for Canada in Radio and Film Craft

John St., Cossette and Sid Lee collect more awards for the country on the festival’s penultimate day.

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Cossette promotes four in Quebec

Four long-time staffers have expanded roles across disciplines in Montreal and Quebec City.

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Cannes 2017: Canada picks up 14 shortlist nods in Health

While Canada came up short in Innovation and Pharma, work from Cossette, FCB and Lg2 gave the country a strong start.