Articles Tagged ‘john st’
Former John St. directors start new agency
Niall Kelly and Jason Last have launched Conflict, aimed at helping clients embrace cultural tension.
Leo leads Canadian One Show finalists
A total of 21 local agencies have a shot at picking up a Pencil at next month’s show.
Home Hardware debuts new brand positioning
The retailer goes after a younger demographic with a new tagline centred on its know-how.
The Contenders: The best of Film and Integrated
Our final look at this year’s awards favourites examines likely standouts in two marquee categories.
The Contenders: Tech that packed a punch
Our look at this year’s award show hopefuls continues with work that used technology to bring insights to life.
Ontario’s well-timed message
The government’s new spot debuts earlier than intended to put a spotlight on diversity.
Cashmere gets into music streaming
Classical music on the go helps the brand lend a hand to the shy bathroom visitors among us.
Tetley seeks out balance
A TED Talk-inspired wellness event was the latest in an educational integrated campaign for the brand’s Ayurvedic line of teas.
JP Wiser’s moves to No Fixed Address
Changing category dynamics prompted the whisky brand to switch up its AOR.
PC gets the country to #EatTogether
The CPG brand forgoes product innovation to focus on how food brings people together for Canada 150.
Which ads did Canadians watch most in 2016?
WestJet, Zag Bank and Tropicana Canada find places in YouTube’s annual ranking of the year’s top spots.
True Sport asks parents to focus on fun
A new campaign sheds light on how lectures after sports practice could do more harm than good.
AOY Bronze: John St. ignites its digital offering
The agency has added an in-house production studio and is in the process of integrating its digital unit across its departments.
Strategy Awards 2016 shortlists: Part Six
We’re rolling out all the contenders leading up tonight’s gala. Today, we feature the final Challenger Strategy category.
Kruger debuts cross-Canada campaigns
The CPG co launches new work for Cashmere, Purex and Scotties in different markets.