Articles Tagged ‘andrew barrett’
RentMoola’s rewarding partnerships
The rent payment service is partnering with big brands like Rogers and Uber, and getting in on the group buying game.
Andrew Barrett joins Cisco
The former Samsung exec is now working with the tech co on promoting its partnership with the Toronto 2015 Pan/Parapan Am Games.
Canadian Tire makes an ice truck
The company took the saying “as cold as ice” to the next level with a new campaign that centred around the Bridgestone NHL Winter Classic.
Brands of the Year: Samsung builds up its street cred
The consumer electronics and appliances manufacturer has transformed itself into a lifestyle brand that’s become the talk of the town.
2013: The year of the family app
Andrew Barrett on how apps of the future should bring people together.
Next Big Things: New partners for a new reality
It’s a brave new digital world for brands, and they are increasingly looking to new partners for ideas and creative executions to navigate this new frontier.
Viddy, Socialcam and YouTube tee off
New video-sharing mobile apps are gaining ground, but are they going to usurp YouTube’s shining star in the video space? We asked a few industry pundits to weigh in.
Samsung finds its heart
The electronics giant may be in two-thirds of Canadian households, but it’s not top of mind for consumers. Now it has a plan to go from a brand we simply buy to a brand we must have.
Andrew Barrett is new Samsung Canada marketing head
Jon Freir joins Euro RSCG and Draftfcb also bolsters its ranks with a new creative duo and business director.
