Articles Tagged ‘Elemental’

Oceana Canada 2022

Oceana gives a window into the dark side of seafood

The nonprofit ramps up its advocacy efforts to get action on issues like forced labour and overfishing.


A reminder that music is back at an iconic Muskoka venue…but not for long

The Kee to Bala focuses on attracting music lovers before the summer is over.

To get a feel for the footwear made by client Baffin Boots, Elemental got out into the snow for a test run. Pictured are Elemental's Dustin Brown and Baffin SVP Mark Hubner.

Finding meaningful connections

Deeper client relationships allow Elemental to go far beyond the brief.


Elemental hires Elizabeth Dundas Hall as CD

The new co-leader of the creative department will help the agency handle growth and its ongoing change in approach.


Baffin finds a common thread in Canada’s extreme cold

After trying out other seasons, the outdoor apparel brand decides to “stick to its core” of helping people tackle the winter.


Bitbuy tries to bring crypto to a more seasoned investor

Now registered with the OSC, the platform is pivoting to reach an older, higher-income trader that values security.

Point Blank Holiday Card

2021 Agency Holiday Cards: Part Four

The latest round of festive wishes include conversation starters, charitable giving and helping to handle loneliness.

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The Indie List: Elemental

The human connections agency


Elemental adds to creative and client leadership

The agency promotes Scott Fess and Justin Haberman to free up its other execs to focus on higher-level clients.

Elemental believes the best work is done when collaborating
with clients. So much so that this is painted on the wall as a
focal point and reminder for everyone on the Elemental team.

The Indie List: Elemental

Applying a loyalty lens to building brands via emotional connection


Strategy’s 2019 Nice List

Filled with holiday goodwill, our staff singles out work from the past year worthy of some extra recognition.


Baffin slows down to stand out

The footwear brand’s recent acquisition by Canada Goose helps it put more muscle behind a poetry-centric campaign.


Girl Guides focuses on giving youth a choice

A new digital campaign capitalizes on the youth organization’s role of being a “catalyst for girls.”


Agency Holiday Cards 2017

From chatbots to customized drinks and fake conference calls, here’s how the industry has been spreading holiday cheer.


Check it out: Eva’s wants homelessness to get noticed

An “Unwelcome Mat” aims to serve as a wake up call about youth at risk.