Articles Tagged ‘Veritas Communications’

How Trojan has adapted to changes in hookup culture
“Sexplore at Home” has been getting singles to embrace self-love and helping couples make the most of their free time.

Budweiser stays committed to sports
The beer brand marries its frontline worker tribute with hockey’s return and continues a cooking series with athletes stuck at home.

The lockdown stole live comedy nights out
So Mike’s Hard launched its own YouTube show and put its drinks in the hands of viewers at home.
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DoorDash names Veritas as PR AOR
The agency will help the food delivery co. tell the story of how it’s helping local restaurants grow.

Labatt gets into the wine business
From Shopper Marketing Report: The brewer grows its “beyond beer” portfolio with Babe, while also extending its established RTD brands.

Veritas names GM amid U.S. expansion plans
Nina Kalos steps into a more senior leadership role at the agency as Krista Webster takes on more duties within MDC.

Pizza Pops gets weird again with its fans
The General Mills brand builds on its nonconformist positioning to engage a slightly older demo online.

Up to the Minute: Waze picks a new agency
Plus, Fuse gets a new VP, Canada cleans up at D&AD Impact and more news you may have missed.

Veritas wins Sonnet Insurance, Heart & Stroke
The communications shop picks up new mandates following competitive pitches.

Metro Ontario’s year of going local
The grocer focuses on food and music, aligning its sourcing strategy with Canada’s 150th birthday.

Up to the Minute: National adds to its Atlantic team
Plus, Warc launches new awards and more news you may have missed.

Check it out: Comfy pants for a cause
Why a PR shop has launched a new product line to raise funds for cancer research.

Up to the Minute: A new win for Veritas
Plus: Narrative’s new co-CDs, hires at Ketchum and more news you may have missed.

Expedia helps you be who you want in Vegas
The travel site’s latest campaign showcases its new emphasis on providing not only deals, but experiences too.