Industry Moves
Match acquires Action Marketing Group
Industry Moves / Shopper MarketingThe pairing between the Canadian and US agencies will create a North American group with a focus on experiential shopper marketing.
Extreme Group wins Nova Scotia Tourism account
Industry Moves / NewsThe win comes amid changes to the government-run body.
Top Drawer Creative wins Mount Sinai business
Industry MovesThe agency will create a brand identity for the hospital’s five-year fundraising campaign, “Make Medical History.”
Taxi West hires new ECD
Hires / Industry MovesKevin Barclay will lead the Vancouver-based office.
OgilvyOne gets personal with Tim Hortons
Digital / Industry MovesThe QSR’s new digital agency launches a Facebook campaign that allows consumers to take ownership of their cups online.
ClearMotive wins Honda account
Industry MovesThe Calgary-based shop picks up Honda’s non-automobile account for motorcycles and power equipment.
The Hive hires Neil McPhedran
Hires / Industry MovesThe former Tribal DDB managing director joins the Toronto agency as VP digital.
DDB wins BC Egg Marketing Board
Industry MovesThe Vancouver-based agency will work with new media agency of record OMD to create a campaign in the fall.
Sid Lee wins Qatar Airways account
Industry Moves / Travel+TourismThe agency’s content arm, Jimmy Lee, will lead the project to create interactive videos for the airline.
Bensimon Byrne expands wine portfolio
Industry Moves / Wines+SpiritsFollowing work on Jackson-Triggs in 2011, the Toronto agency adds four new wines to its roster.
