Shopper Marketing

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Subway bolsters loyalty offering

The company aims to reverse sales declines with a refreshed Subway MyWay Rewards program.

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Consumer trust in private labels on the rise

A survey by Parent Tested Parent Approved suggests Canadian retailers may still have work to do to fully close the gap.

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Wellwise launches ecommerce platform

Curated product selections and subscription ordering bring flexibility and education to Shoppers’ banner for aging Canadians.

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Loblaw enlists Eagle Eye to enhance PC Optimum

The grocer contracts the tech company to make its loyalty offering more convenient for customers.

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Edo Japan opens millennial-friendly eatery

The restaurant is rolling out its Fresh Take speed and convenience-driven concept ahead of further Canadian expansion.

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America’s top-selling ice cream pint to land in Canada

Halo Top will soon enter the Canadian market touting a product that’s low in calories and sugar.

Popeyes

Popeyes’ fortuitous partnership with the Raptors

How the QSR is getting millennials into its stores through a digital program that rewards fans when the team does well on the court.

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Canadians more price conscious than brand loyal

Mintel report shows the importance of reaching consumers with a budget-conscious message while they are shopping.

Gabriele Giancolo

Is blockchain the future of loyalty programs?

Qiibee hopes its blockchain-based ecosystem will help solve the many issues with existing programs.

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Retail could reach 20-year high in 2017

Many sectors saw significant growth up until November, but sales in ecommerce surged the most.

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Samsung store ‘transcends’ its technology products

We go inside the brand’s Eaton Centre experience store to learn how it’s looking to offer more than just products on shelves.

Tandem

Toronto gets a new shopper and design agency

A new venture by brothers Kris and Ian Matheson seeks to leverage opportunities in retail using a three-pronged approach.

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Bricks-and-mortar retail alive and well, study finds

Why the death of traditional retail stores might be “greatly exaggerated.”

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Nourish Food Marketing’s grocery retail trends for 2018

Retailers and food marketers can expect large-scale disruption in the space, as e-commerce food sales continue to rise.

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Instacart acquires Unata

The delivery service aims to create a “one-stop shop” to help grocers compete in an increasingly digital retail environment.