Articles Tagged ‘BBDO Canada’

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Baycrest guides Canadians to better brain health

A new campaign aims to solve a gap in education by showing that aging is not something to be feared.

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Canadian Paralympic Committee plays with representation

The organization created an expansion pack for Lego in an effort to broaden awareness of its inclusivity message.

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Cannes Digest: Wrapping up a record-breaking year

Canadian agencies end the week with 52 Lion wins, a new record, while Rethink secures a spot as the third-ranked Independent Agency of the Year.

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BBDO Canada named AOR for Kijiji

The agency will help the leading brand in classifieds with its “ambitious” plans for continued growth.

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BBDO Canada hires Max Geraldo as new CCO

Grey Brazil’s CCO and co-president will bring international experience to the agency’s creative leadership.

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How to keep working moms from leaving advertising and marketing

The pandemic has set back progress for gender equality at work. BBDO’s Rebecca Flaman explains how culture, leadership and insights can fight ‘the pandemic of the pandemic.’

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Doritos taps into Gen Z’s love of self-expression with a model search

Fashion victim Dino Mita is back as the brand looks to connect with the next generation of younger customers.

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Sobeys launches its largest-ever private label campaign for Compliments

The company is pulling out all the stops to support a key pillar of its new transformation plan.

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BBDO Canada names Christopher Andrews president and CEO

The current president of The&Partnership will take over for a retiring Dom Caruso this summer.

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Denise Rossetto and Todd Mackie to leave BBDO

The creative team is leaving for a new venture, with CDs Derek Blais and Chris Booth leading the department in the interim.

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Strategy’s 2019 Nice List

Filled with holiday goodwill, our staff singles out work from the past year worthy of some extra recognition.

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Shortlist announced for 2019 Digital Agency of the Year

The first shortlist for this year’s awards reveals which shops are competing to prove their digital excellence.

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BBDO, Cossette win Best of Show at Marketing Awards

The Canadian Paralympic Committee took the top prize in Advertising, while Montreal Children’s Hospital branding won in Design.

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M&M’s commandeers a slogan from KFC

The Mars Wrigley brand couldn’t use its own iconic tagline to promote a new chocolate bar, so it borrowed another one.

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RBC takes a lighthearted approach in latest campaign

The bank enlists Canadian actor Jay Baruchel to demonstrate three services that make the bank different.