Articles Tagged ‘Broken Heart Love Affair’

MadeGood

Strategy’s 2021 Nice List: Part Two

Peter Ignazi and Trent Fulton are the latest to share their picks for work that deserves a little extra recognition.

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BHLA helps Miami Ad School launch first scholarship

The Miles Philip Hammond Scholarship will cover a full two year program for two students who have faced hardships.

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Most-read of 2021: Brands

The restructurings, executive appointments and new agency assignments that got the industry’s attention this year.

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The Big Quit

How marketers and advertisers are combatting turnover by reimagining the future of work.

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2021 Small AOY Silver: For the love of BHLA

The new(ish) shop’s mission is to build creative brand platforms that stand the test of time.

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BHLA to ‘refine’ Simplii’s brand as new AOR

A new platform will be targeted at helping the direct banking brand break through the clutter.

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BHLA named AOR for Go RVing Canada

Two of the agency’s co-founders reunite with a former client to help navigate the post-pandemic landscape.

Gravy

Air Miles takes off with a revamped brand identity

The loyalty program is celebrating a host of enhancements with a new campaign touting the everyday “extras” it offers.

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Broken Heart Love Affair hires new VP and DEI lead

In addition to working with other client success leaders, Ravi Singh will lead diversity efforts at the growing agency.

BHLA

Broken Heart Love Affair adds creative depth

The agency has hired a duo behind FCB’s recent CDSS and BMO work, the beginning of an upcoming growth spurt.

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MadeGood launches first brand platform to ‘un-wreck the future’

Kids brainstorm ideas about how to solve food insecurity, which the healthy snack brand hopes will help it stand out as it grows.

Catch the Scam

In Brief: Canadian agencies earn global recognition

Plus, Air Miles adds two new VPs and Zak Communications wins a pair of assignments.

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ROM makes a splash with an AR activation

The museum is using Snapchat features to promote a new exhibit about whales and drive attendance as it reopens.

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Cannes 2021: Cossette leads Canadian agencies in Film

Ogilvy, NFA and BHLA also helped win seven Lions in the category, while FCB won Silver in Sustainable Development Goals.

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SpongeTowels’ repositioning is all about getting over life’s messes

The new “Absorb Life” platform focuses on enjoying what life has to offer, as Kruger continues to increase investment in more purposeful marketing.