Articles Tagged ‘Home Hardware’
Benchmark is next in Home Hardware’s plan to build up private brands
After giving BeautiTone a new positioning, the tool brand gets a relaunch touting versatility.
Home Hardware names new head of marketing
Laura Baker will assume the role later this month, tasked with elevating its loyalty, CRM and promotional work.
Brands struggling to stand out should focus on emotion
Forrester suggests a better understanding of how brands make customers feel could help stagnant experiences.
What happens when tourism investment looks inward
Waterloo hatched a new strategy to lure locals to attractions in their own backyard.
Hardware retailers prepare to keep being helpful
Home Hardware and Home Depot have been adapting what draws customers into their stores to the world of distanced retail.
Home Hardware tries to out-do Santa
The retailer positions itself as a holiday shopping destination for things other than tools.
Home Hardware paints with AR
The retailer takes another run at the tech, giving slightly older consumers a chance to get inspiration for Beauti-Tone products.
View from the C-Suite: Home Hardware sticks to its strengths
Rob Wallace explains how leadership changes will help the retailer stay the course as it continues to build its brand.
AOY Silver and Design AOY Bronze: John St. bundles up
Facing an industry in flux, the agency refocused its attention on its approach to working with clients.
MEC, Canadian Tire most reputable brands for CSR
The retailers were among ten brands that exceeded on “citizenship, workplace and governance,” according to a global survey.
Corner Office Shifts: Loblaw’s Grant Froese heads up Harvest One Cannabis
A round-up of senior-level changes you may have missed.
Beauti-Tone proves the benefit of a coat of paint
The Home Hardware private label brand helps a couple increase the value of their home.
Corner Office Shifts: Home Hardware’s new president
A round-up of senior-level executive changes you may have missed.
If brands were people…
We surveyed consumers about which brands are the best companions for certain social activities.
Home Hardware embarks on a new project
A new campaign reflects the retailer’s repositioning and desire to be seen as source of friendly advice for any home improvement need.
