Articles Tagged ‘second cup’

secondcupexterior

Second Cup extending its brand into gas and grocery

The coffee chain furthers its strategic pivot with new drive-thrus at Petro Canada, a return to CPG and ambitions for its own branded cannabis products.

corner-office

Corner Office Shifts: Second Cup gets new lead marketer

Plus, Plan International to welcome new Canadian CEO, as execs depart Loblaw and Canadian Tire Corp.

Tim Hortons-Roll Up the Rim To Win- 2020- Paper- Digital and Sus

Tim Hortons changes Roll Up the Rim plan due to COVID-19

Coffee QSRs are halting orders made with reuseable mugs, throwing a snag into Tims’ attempt to modernize the contest.

Bridgehead Coffee

Bridgehead Coffee acquired by Second Cup’s new parent company

The acquisition is the first by Aegis Brands as part of a plan to expand its portfolio of brands.

secondcupexterior

Second Cup goes for diversification in restructuring plan

The renamed Aegis Brands will own a portfolio of coffee, food and cannabis brands.

Medical Marijuana/ Cannabis And Accessories

Who will sell cannabis in Ontario?

A look at the companies that are hoping to set up shop in the province in April.

secondcupexterior

Second Cup to convert some cafes into dispensaries

The coffee chain taps into future demand through a partnership with National Access Cannabis.

secondcupft

Second Cup moves to ‘Clean Label’ beverages

The coffee chain embraces clean living and transparency by eliminating artificial additives from 70% of its beverages.

Pinkberry Promo Tile

Second Cup rolling out Pinkberry

Following a successful pilot, the coffee brand will use the frozen yogurt to complement its current offering.

1280px-Second_Cup_at_the_Toronto_Convention_Centre_on_Front_Street_-de

What’s next for Second Cup?

Following the exit of its CEO, the brand – and industry watchers – discuss what’s ahead.

Red_Holiday_Cups_2016_(1)

Consumers love Starbucks’ holiday cup most

A new survey examines how consumers feel about coffee shops’ increasingly important festive cups.

shutterstock_149630039

Are loyalty programs the fifth P of marketing?

A new report shows just how important programs have become, and which brands are doing it right.

SC

Second Cup launches new app

A new loyalty program and mobile app are part of the brand’s continued transformation effort.

shutterstock_92363983

Starbucks goes after the night crowd

Fancy a grande red wine (no whip, obviously)? The coffee co is set to pilot alcohol in Canada before the end of 2015.

20141204_102822

Second Cup debuts its cafe of the future

Take two: this is the second time in as many years that the coffee chain has tried a new look in a bid to turn around its sales loss.