Guest Contributor
Articles by Guest Contributor
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Full funnel, full impact: Church & Dwight and Wavemaker reimagine digital performance
6 days ago -
Cannes Lions 2025: GE’s Bob Park on how AI will elevate – not replace – creativity
1 week ago -
Best New Product Awards give new products a needed boost
1 week ago -
Storytelling gets smarter with data-powered OOH
June 19, 2025 -
The new shape of marketing intelligence
June 16, 2025 -
Cannes Contenders: Creatives reveal their final favourites on the way to France
June 12, 2025 -
Cannes Contenders: Top creatives focus in on their film favourites
June 11, 2025 -
Cannes Contenders: Creatives share their best bets for the festival ahead
June 9, 2025 -
Hall of Gold inductee O’Reilly tapped into what made Canadians tick
June 6, 2025 -
Hall of Marketing Gold inductees Lynn and Tao blazed their own trail
June 5, 2025 -
How Rogers Sports & Media is growing its slate without losing its edge
June 3, 2025 -
The New Collaborators: Specialty shops crafting impactful experiences
May 27, 2025 -
How Salt XC is outpacing the industry with AI-powered, real-time media
May 27, 2025 -
M&H means mission-critical collaboration
May 27, 2025 -
Mosaic redefines what an agency can be by putting humans first
May 27, 2025 -
A modern creative company: AndSo brings innovation to ads, brand experiences and design
May 27, 2025 -
The Deli’s recipe for the future: Blending film and experiential
May 27, 2025 -
From brand to build, how Junto creates seamless digital experiences
May 27, 2025 -
Adapting to a fragmented media landscape: Navigating the multiplatform maze with DAC and Rogers
May 22, 2025 -
AI helps visitors to Newfoundland and Labrador tell whale of a tale
May 21, 2025 -
Elspeth Lynn, Lorraine Tao and Terry O’Reilly to enter Hall of Marketing Gold
May 7, 2025 -
Data driven: DAC and Pelmorex discuss balancing personalization and privacy
May 6, 2025 -
Unlocking growth: Triton and Pulsion’s winning formula with AI-driven marketing
May 5, 2025 -
Leo’s 2025 HumanKind Study: Navigating the digital dilemma
April 22, 2025 -
Why B2B marketing needs a human reboot
April 17, 2025 -
Leo’s 2025 HumanKind Study: Young Canadians are defining ambition on their own terms
April 15, 2025 -
Streaming ahead: Linear vs. connected TV strategic insights from Bell Media and DAC
April 10, 2025 -
Exclusive: Leo’s Tahir Ahmad and Sarah Carpentier dissect the 2025 HumanKind Study
April 7, 2025 -
Is neocultural the new multicultural?
April 3, 2025 -
TD scores a touchdown for DIY investors
March 17, 2025 -
Beyond the Code, part 6: The future of AI in social media
March 17, 2025 -
Lululemon rewrites the playbook for AI-powered performance marketing
March 10, 2025 -
Interac: Forty years and change
March 5, 2025 -
The first rule of DEI: Don’t talk about DEI
March 3, 2025 -
Beyond the Code, part 5: Three Canadian CMOs talk AI challenges
February 28, 2025 -
The rise of women’s sports
February 27, 2025
