Jennifer Horn

Contact Jennifer by sending an email to jhorn@brunico.com

Articles by Jennifer Horn
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Here are the 2017 Promo! winners

The awards recognizing the best brand activation programs were handed out in Toronto on Tuesday.

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Last chance: We want feedback on the state of the industry

Brand-side folks also now have until Sept. 29 to vote for the top Marketer of the Year.

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Making TV mass again

Managing editor Jennifer Horn on fall TV’s nostalgic wave.

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To 150 years of diversity

Managing editor Jennifer Horn on what it’s like to be an outsider in Canada (and the grocery aisle).

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Bringing sexy back

Managing editor Jennifer Horn on how to drive retail experiences through personalization and cult-like communities.

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Shopper Innovation Awards: Reframing the issue wins new patrons

World Vision shows off what water can do.

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Shopper Innovation Awards: Reinvention through brick and mortar

The Yellow Pages and Harley-Davidson set up shops to change their brand image.

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Shopper Innovation Awards: How to hijack the holidays

These brands found new ways to stand out during busy periods.

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Check it out: A Toronto non-profit rattles residents

A new campaign prompts people who think homelessness is an inconvenience to rethink their opinion.

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What’s going on at Kraft Heinz?

Brian Kerr talks post-merger culture, rocking foundations and betting on product innovation.

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What about the planners?

Managing editor Jennifer Horn on why investing in strategy makes sense.

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Waste not, want not

Why brands are riding the wave of conscious consumption.

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Brands celebrate Valentine’s Day

A collection of campaigns that commemorate love in all of its forms.