Jennifer Horn

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Articles by Jennifer Horn
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Andrea Hunt makes wine more approachable

How the Marketer of the Year is applying a consumer-centric lens to a category that has, for too long, been deemed intimidating.

Cannes Lions 2019 : Day One

Who will judge this year’s Young Lions?

The jury panels will be chaired by Brunico’s Mary Maddever, OMD’s Cathy Collier and Kruger’s Susan Irving.

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Eva Salem broadens Mark’s and Sport Chek’s horizons

The Marketer of the Year is taking lessons from Canadian Tire and opening more doors for its sister banners.


Catherine Roche shows the good in BMO

The Marketer of the Year was one of the key architects behind a purpose platform that helped frame up everything the bank stands for.


Here are the Design jurors for the 2022 Marketing Awards

Led by Mooren Bofill and Claire Dawson, this year’s judges will award the best visually-led work in Canada.


The deadline is approaching for New Establishment: Innovators

Readers have until Feb. 11 to nominate big thinkers who go beyond their job description.


Craft jury revealed for the 2022 Marketing Awards

This year’s judges will decide the best work in areas from animation and art direction to cinematography and copywriting.


Meet the Marketing Awards’ inaugural Public Service jury

The panel of industry experts will eventually convene over Zoom to decide on the best cause advertising work to come out of Canada.


The Multicultural jury for 2022 Marketing Awards revealed

Loretta Lam and Gavin Barrett will co-chair the jury panel, which includes ten experts from the industry.


Meet the 2022 Marketing Awards jurors for Advertising

The creatives, led by Zak Mroueh and Alexis Bronstorph, will select winners during a live deliberation in the coming months.

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What marketers want the industry to start, stop and change in the new year

From the C-Suite newsletter: Brand leaders make predictions and resolutions for their peers to commit to.


The 2022 Marketing Awards kicks off centennial edition

The competition launches its jubilee year with familiar chair faces, a campaign from Zulu and a dedicated Public Service jury.


Campbell’s and CDSS campaigns win Best of Show at MIAs

A total of 19 agencies were recognized for their media innovation on Thursday.


The 2022 SIAs shortlist jury revealed

The Shopper Innovation and Activation Awards regular deadline ends today.

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Editor’s Note: Please stay, don’t go

Depending on who you’re talking to, the Great Resignation is, well, pretty great.