Jennifer Horn

Contact Jennifer by sending an email to jhorn@brunico.com

Articles by Jennifer Horn
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2020 Agency Holiday Cards: part two

Another dose of holiday vibes courtesy of ad agencies Pound & Grain, Klick Health and Jan Kelley.

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The 2021 AToMiC Awards co-chairs announced

Canadian Tire’s Eva Salem and NFA’s Jordan Doucette will lead the jury to award work created during the most challenging of years.

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Stephanie Yung returns to Zulu Alpha Kilo

The new head of design left her NY post to rejoin the agency and take it into the world of human-centred products and experiences.

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Scotiabank and BRP pick new partners

Rethink will enter 2021 as the bank’s new creative AOR, while M&H will officially take on content duties for the rec vehicle brand.

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Industries form an informal alliance

Here’s what dairy farmers, wineries, restaurants and hotels can teach brands about co-marketing in a crisis.

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Who’s the next big innovator in Canadian marketing?

The New Establishment: Innovator program kicks off today, setting its sights on professionals on the cutting edge.

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2020 Agency Holiday Cards: part one

How are some agencies making the most of this year’s unusually unfestive season?

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The great acceleration

Strategy Editor Jennifer Horn on the need to adapt to a world moving at warp speed.

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2020 Brand of the Year: The making of Maple Leaf 2.0

How and why the company adopted CSV, instead of CSR, as part of its sustainability mission.

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2020 Brand of the Year: Knix finds its voice

The intimate apparel brand’s inclusive approach is a byproduct of putting its customers at the centre of everything it does.

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2020 AOY Bronze: BBDO’s flare for fast work that works

Under new leadership, the agency moves to be more results-driven and further develops its in-house production unit.

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And the Design AOY winners are…

Rethink, Sid Lee and OneMethod stole the show with iconic designs that touched brands from Heinz Ketchup to the Toronto Raptors to KitKat.

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2020 Design AOY Silver, Digital AOY Bronze: Sid Lee was born this way

A pioneer in digital that later moved into brand-building, the agency has built partnerships to take its offering to the next level.

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Who judged Agency of the Year in 2020?

All of the jurors across the six competitions in one place.

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Announcing the Media and Digital AOY finalists

Strategy reveals the agencies looking to be named the top shops in two more categories.