Staff

Contact Staff by sending an email to s@brunico.com

Articles by Staff
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Cannes 2017: In the jury room with Marie-Elaine Benoit

The Sid Lee CD on how IKEA, Fuel Transport and Rethink Breast Cancer knocked the socks off the Design jury.

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Cannes 2017: In the jury room with Jordan Doucette

Canada’s Cyber jury member on what it truly means to make a digital campaign today.

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Cannes 2017: IKEA and Leo Burnett cook up two Lions

“Cook This Page” earns the agency trophies in Outdoor and Promo & Activation.

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Cannes 2017: FCB Toronto, JWT take home Bronze in PR

Campaigns about Down syndrome and gender equality awareness earned the agencies their trophies.

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Cannes 2017: Canada gets 20 more shortlist mentions

Leo Burnett, Rethink and others got their first nods of the festival on the Cyber, Promo, PR and Outdoor shortlists.

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Lessons from creeping my kid’s social media: column

JWT’s Rebecca Brown on why we should ignore certain stereotypes about gen Z and look at how they really use their apps.

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A note for Shopper Marketing Report readers

We’re taking a brief break for Cannes but we’ll be back in action in July.

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How SickKids played to win: column

Following its AToMiC Grand Prix win, the foundation’s marketer breaks down its performance brand attitude.

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Up to the Minute: Entertainment wins for ChizComm

Plus, hires at Gravity Partners and more news you may have missed.

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Don’t discount the dollar store, and other lessons

We break down three main takeaways following strategy’s annual Shopper Marketing Forum.

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Automated creativity is inevitable (and a good idea): column

Mitch Joel pokes holes in the idea that the creative process is off limits to AI.

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The best in brand foolishness

Our sister site Stimulant rounds up some of the top prank ads from April Fool’s Day.

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Your chatbot needs a helping hand: column

Eighty-Eight’s Erin Bury on why brands intrigued by the buzzy tech shouldn’t totally abandon the human touch.

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The say/do gap of conscious consumerism: column

Public CEO Phil Haid on why brands “doing good” may not be enough to influence purchase behaviour.

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Purpose, now more than ever: column

BBDO’s Thomas Kenny shows pop culture has come out swinging in the Age of Trump. Marketers should too.