Infographic: The power of print
More than 80% of consumers said they’ve read a flyer in the last month, and other stats from a new BrandSpark survey.
Canada Goose boosts its exec ranks
Tanya Golesic joins the luxury coat maker as its chief commercial officer ahead of its international expansion plans.
Decoding the immigrant woman
From meal prep to career aspirations, Harbinger’s Jennifer Lomax dishes on what makes the multicultural female unique.
More than big and blue: BMO channels the human touch
In a bid to make finances less lonely, the bank is rolling out a massive masterbrand campaign focused on how it can help.
Knitting up some holiday cheer
Tim Horton Children’s Foundation “yarn-bombed” its travelling truck as it sends #WarmWishes to disadvantaged kids.
Growing local content in Quebec
As part of a pilot program, Metro is creating branded videos that put regional, family-owned food producers front and centre.
A graphic design awakening
RGD DesignThinkers tries to provide a “close encounter of the enlightening kind.”
Nurun Toronto, Quebec City join Razorfish
The two shops will be rebranded as Razorfish, while the agency’s Montreal office will retain its Nurun moniker.
Livia Zufferli to depart Target
The retailer’s VP of marketing is headed to Rogers later this month as an SVP.
Using Google’s Consumer Barometer, we check out when and how Canadians investigate their future purchases.
Axe Canada names Sid Lee AOR
What does the new agency mean for the men’s grooming line? A new direction and more made-in-Canada creative, to start.
Thingsee One: the future of smart tech?
This new device wants to make anyone an internet of things developer.