sara-rampazzo-769039-unsplash

Getting below the LGBTQ surface

Fuse president Stephen Brown on how brands should think about authentic representation during Pride month.

CIBC-ad

CIBC builds its relationship with entrepreneurs

The bank aims to emphasize its teamwork-focused approach in an effort to show a less transactional form of business banking.

PublicNewHires

Public makes additions across departments

The social good agency grows with a focus on diverse backgrounds and skillsets.

dawsoncity

Dawson City crowdfunds a sequel to the Gold Rush

An online tourism campaign is selling perks and experiences to fund the dumping of new gold into the river.

Image-23

Ogilvy Canada names new CEO

John Killam joins from Omnicom Media Group to take over for the departing Laurie Young.

GirlGuides-main

Girl Guides of Canada hires first brand and creative strategy lead

Nuala Byles will drive awareness as the organization continues to reinvent itself.

Turkey

Growing turkey share

The Turkey Farmers of Canada look to change meat perceptions and boost consumption of the bird year-round.

Stonemill

Stonemill reinforces slow-crafted message

The brand’s new campaign compares its bread making process to the time it takes to build a long-lasting relationship.

PeterPan-Main

Check it out: When brands take over classic lit

A campaign to restore funding to Ontario public libraries shows what happens when famous books become product placement.

pexels-photo-359989-623x350

Up to the Minute: Sid Lee names U.S. CEO

Plus, The One Club opens Toronto chapter and Rock-it Promotions wins L.L. Bean.

Scottie

Kruger introduces new Scotties brand mascot

A launch campaign featuring Scottie the dog aims to reinforce the top-selling tissue brand’s soft and strong positioning.

mcdonaldsraptors

Brands catch Raptors fever

How brands across Canada showed support for the team ahead of the first game of the NBA Finals yesterday.

frank-GoodScout

Apply Digital launches GoodScout

The Vancouver-based studio grows beyond digital product expertise with the launch of its new marketing agency.

Tank-team

Tank grows in Montreal and Toronto

The agency continues to expand with several hires and promotions, including multiple global positions.