Articles Tagged ‘Accenture’

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How do travel preferences impact brand loyalty?

Rewards programs are less important than quality of accommodations and service, a Facebook survey finds.

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Bankers bullish on technology… for the most part

An Accenture report highlights opportunities new tech presents in connecting with clients, but trust issues persist.

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Clients are wary of open banking: survey

Sharing data with third parties might be vital to creating personalized experience, but Canadians might not be ready.

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Are you ready for the future of innovation?

An Accenture report points to which technologies will be most vital to a company’s success and how it reaches consumers.

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What makes a ‘pioneering CMO’?

New research by Accenture identifies the CMO traits that drive 11% higher shareholder returns.

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Consumers want value from banks in exchange for data

An Accenture report outlines four personas and how willing they are to give up their data.

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Accenture names new managing director

Piyush Bhatnagar will lead the consultancy’s operations in Toronto, including its widening service offering for marketing clients.

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‘Purpose’ crucial to how consumers view companies

A majority of Canadians support firms that share their values, but are behind the global average, an Accenture study finds.

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Mindful design as a way to overcome digital overload

A report from Accenture highlights trends to keep in mind as people “crave quiet in a noisy world.”

Accenture Opens Canada Innovation Hub in Toronto to Help Clients Reimagine Their Businesses for the Digital Economy

Inside Accenture’s first Canadian innovation hub

How the new “co-innovation” space will work with the consultancy’s other offerings to bridge the adoption gap.

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Companies struggle to turn innovation into value

New research by Accenture finds that an incremental approach to innovation fails to deliver above-average growth.

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Social to have greater impact on holiday shopping: report

Instagram and YouTube provide a source of inspiration, while security factors will influence online purchases.

Accenture's "The AI Effect" season 2 launch party

Why Accenture launched a podcast about AI

The consultancy believes a different communications platform could help demystify the tech and drive adoption.

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Accenture appoints next president

Jeffrey Russell steps into the role next month, replacing retiring president Bill Morris.

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How Canadian companies rank on AI adoption

An Accenture report shows companies are getting up to speed on ethics, but lag when it comes to successful implementation.