Articles Tagged ‘Adobe’

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Is a lack of knowledge holding back tech adoption?

An Adobe report shows a third of companies plan to use AI in the near future, and almost half have no plans whatsoever.

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Adobe adds chatbot marketing to Campaign

Integration with the Snaps platform will help brands create bots with direct access to existing consumer data.

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Adobe is bolstering its retail tech capabilities

Live in-store tracking and VR are among the tools it says will help improve the shopping experience.

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Adobe gets into the car

The company extends its analytics, personalization and marketing capabilities to in-car platforms.

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Want to reach younger consumers? Try email

Adobe’s new email use survey shows younger consumers still engage with this older medium.

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Adobe adds AI to its personalization engine

New smart and automated features in Adobe Target aim to help marketers make better, faster decisions when it comes to their online platforms.

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Fast Facts: Tweaking ecommerce spend for retention

A case to shift mobile spending away from acquisition-only.

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Fighting bullying, one emoji at a time

How a little eyeball might help eliminate a social problem.

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Cundari launches new media unit

Agency exec Aldo Cundari says the agency’s billing model sets it apart.