Articles Tagged ‘McCann Canada’

Effie

Ogilvy, McCann lead Canada wins at the Effies

See the full list of winners and how local agencies placed in this year’s Effies Index.

Dustin_Rideout

McCann hires a new CSO

Dustin Rideout rejoins the agency world, leading strategy for the shop in Toronto.

1735_primage_17_th_md_bouquet_1881

Brands do it for mom

A collection of campaigns to get people in the spirit ahead of Mother’s Day.

trent_Burton.photo

McCann West names ECD

Trent Burton will lead creative in Vancouver and Calgary at the agency as it continues to establish its new leadership team.

Teaser2[3]

Chevrolet pursues the ‘Canadian dream’

The automaker’s new masterbrand platform focuses on diversity and progress to connect with a broader range of drivers.

shutterstock_229761016

Up to the Minute: New hires at DenstuBos and Fuse

Plus, Canadian wins at the Webbys and Effies and more news you may have missed.

Caroline_r2

McCann Canada adds to executive team

Caroline Murphy will lead communications and business development in a newly created dual role at the agency.

karen_Pearce

McCann West names new president

Karen Pearce will lead the agency’s offices in Calgary and Vancouver.

weChatShutterstock

Why Buick is turning to WeChat

The car brand hopes to use the platform to build brand affinity with Chinese Canadians.

WF_Thierry-Full[4]

McCann Montreal adds new VP

Thierry Gauthier is the agency’s first major hire since rebranding from Marketel and bringing in a new president.

03

Marketel McCann rebrands, adds new president

Mylene Savoie takes the leadership position as the agency takes on a new name.

spotify 2

Strategy Awards 2016 shortlists: Part Five

We’re rolling out all the contenders leading up to tomorrow’s gala. Today, we feature the Launch and Niche Strategy categories.

L-R. RT - GP LR

MRM/McCann names new president

George Panopoulos has taken over leadership of the digital and CRM shop.

shutterstock_217851271

The new personal values of Canadians

A study from McCann shows that demographics are less of a defining factor than values like individuality and fairness.

alarmforce

AlarmForce debuts its brand refresh

A new campaign takes a lighthearted approach to showing all the ways it gives customers peace of mind.