Articles Tagged ‘Cannes Lions International Festival of Creativity’

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Cannes 2016: No Canadians make Lions Innovation shortlist

Our neighbours to the south and across the pond make multiple appearances on this year’s list of 39 campaigns.

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Bye bye Branded Content, hello Entertainment Lions

The new awards and festival stream will recognize audio-visual entertainment, live experiences, gaming, sports and more.

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What’s behind Creative Effectiveness wins?

Warc breaks down what the winning and shortlisted entries at Cannes had in common this year.

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Rejecting ‘techvertising’

Stop using tech for tech’s sake and start gaining real insights from data, writes Proximity Canada’s Rene Rouleau.

Take a cue from flawed French fruits

Shopper DDB’s Jason Dubroy tackles the takeaways from a Cannes-winning campaign for a Parisian grocery chain.

Unclench, show solidarity & celebrate the good

From strategy‘s latest issue, publisher Mary Maddever on guilt and why good cause campaigns don’t deserve to be dissed.

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Cannes Lions opens for entries

Seventeen categories will be contested, including the new Product Design and revamped Cyber Lions category.

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It came from Cannes

Now that the dust has settled, here’s a roundup of award-winning work that shows how advertising can solve universal problems, one country at a time.