Josh Kolm
DDB hires Brent Choi as CEO and CCO
The new dual role will see Choi lead both creative and business growth across Canada, as Lance Saunders leaves to pursue new ventures.
Pita Pit, WeedMD launch cannabis joint venture
Pioneer Cannabis looks to help franchisees get their retail locations off the ground.
KFC delivers a tasty proposition
From delivery to reaching smaller groups, how a new value meal-focused ad reflects the QSR’s plans for the year ahead.
Bleublancrouge hires creative director in Toronto
Adam Woodhouse joins the agency as new global mandates facilitate the need for dedicated leadership at the office.
Arrivals + Departures names new CCO
Jeff MacEachern has been hired to lead the agency’s creative team in Toronto.
Tourism Richmond picks Wasserman as digital agency
The Vancouver shop will help the tourism board extend a recently launched platform into online channels.
Mass Minority names new chief strategy officer
Jack Perone returns to Canada with a focus on integrating the agency’s proprietary technology into its clients’ business.
Shoppers launches medical cannabis platform
The retail chain’s ecommerce site is now live, banking on the expertise of its staff to make it a “trusted and convenient source.”
Taxi adds to leadership team in Vancouver
James Sadler returns to the agency to lead creative for the office, while Lizzie Dabous has been promoted to strategy director.
McCann Canada names new CEO amid restructuring
Simon Sikorski replaces David Leonard, who is departing along with CCO Darren Clarke and CSO Mary Chambers.
MOY 2019: David Bigioni begins on a high note
How one of our Marketers of the Year got consumers in a new category to say “Hi” to Tweed, not weed.
John Frieda picks So.da as social agency
The Corus-owned agency and studio will lead strategy and content creation for the Kao haircare brand.
Glad reinforces its leadership in strength
The brand brings back its garbage man to drive a connection with consumers in a low-engagement category.
Strategy’s Nice List 2018
Strategy will return on Jan. 3. In the meantime, read up on the marketing efforts our staff thinks are worthy of extra recognition.
Strategy’s most read of 2018: Brands
As the year winds down, read about the campaigns that got the most attention from readers in 2018.
