Media

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Up to the Minute: K-72 hires new leadership

Plus: Publicis announces 2015 results, Gary Watson joins 6 Degrees, and more news you might have missed.

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Boomers by the numbers

A closer look at the generation with major purchasing power and a quarter of Canada’s population.

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Up to the Minute: Klick Health makes three senior hires

Plus: 180LA picks up two Canadian ex-pats and more news you might have missed.

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Princess Margaret Cancer Foundation ups its game

The charity teams up with a video game to reach a new generation of potential donors.

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Up to the Minute: Edelman acquires Sixdegres

Plus: H+K names leader in Alberta, three new wins for Agence Uber and more news you might have missed.

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When ‘fit for purpose’ isn’t enough

Taxi 2′s Daniel Shearer on the opportunities and pitfalls of content built for specific platforms.

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Why personal screens mean more engagement

A new Google Canada biometric study breaks down how viewers engage with different devices.

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How boomers are consuming media

A new study breaks down the habits of the Canadian demo that’s full of spending power.

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Up to the Minute: Fido gets a new VP of brand

Plus: Response Innovations adds to its c-suite, Pilot gets its first editorial director and more news you might have missed.

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Up to the Minute: Tag grows by 13

Plus: DS+P wins at One Show Auto, Publicis names new global boards and more news you might have missed.

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Corus Entertainment to acquire Shaw Media

The deal is worth $2.65 billion and will see Shaw Media exec Barbara Williams move to the Corus team.

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Getting flyers to urban dwellers

A new venture called FlyerGo aims to get samples and print products into Torontonians’ hands.

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Up to the Minute: Argyle names new VPs

Plus: Bell Media acquires Cogeco Metromedia, Xerox picks a PR AOR and more news you may have missed.

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Dentsu Aegis acquires Grip

The deal is part of the network’s move to increase its digital capabilities, while Grip looks to expand abroad.

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Jeff Dack named president at Carat Canada

The former Lowe Roche executive is starting the new year in the role.