Rona goes customized for Christmas
The home improvement store launches a new tablet-friendly content strategy ahead of the holidays.
Up to the Minute: Mackie Biernacki wins retail client
Plus: promotions and changes at TP1and Substance, plus more news you might have missed this week.
Up to the Minute: PepsiCo ditches procurement
Plus: new leaders at DentsuBos, Razorfish and Thinkingbox, and more news you might have missed.
Up to the Minute: M&H opens Toronto outpost
Plus: H+K wins Cineplex, more staff additions at Evans Hunt and other news you might have missed.
Here are the media industry experts and marketers who judged this year’s competition.
Meet the Billy Bishop creative competition jury
The winning entry will be awarded $250,000 in media space at the Toronto airport.
Leo Burnett repeats as Agency of the Year
DDB/Tribal Worldwide nabbed the top Digital prize, while Touche! and MSLGroup took Media and PR Gold respectively.
MAOY Gold: Touché!’s walk-on win
The agency had a banner year, increasing revenue, bringing on new clients and now winning Gold.
Media Director of the Year: Vision7′s Joseph Leon
The self-proclaimed “data nerd” was chosen by the MAOY judges for the honour this year.
MAOY Silver: Starcom’s silver lining
With a new president at the top, the agency picked up a handful of new clients and continues to focus on content and data.
Up to the Minute: Crea’s new jury president
Plus: IPG buys Media Experts, and more news you might have missed.
RBC’s retirement reality
The bank uses a reality TV-inspired webisode to target the Boomer crowd.
The problem with direct
Fuse president Stephen Brown sorts through the mail looking for innovation, and comes up short.
Up to the Minute: New creative leads at Cummins
Plus: Brad picks up work for Bombardier and more news you might have missed.