Media

Touche

2019 Media AOY Bronze: Touche!’s people-based planning

How the media agency is using its data source platform Omni to change the way it looks at media.

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2019 Media AOY Silver: UM’s courage pays off

To achieve results, the agency works alongside brave clients like Oh! Henry to program bold media plans.

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The Next Big Thing in measurement

How legacy research companies are sparking a rebirth of audience measurement.

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Up to the Minute: Huge hires first VP of strategic growth

Plus, Ketchum names new Canadian managing director and Cossette extends assignment with Government of Canada.

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Toronto Zoo gets ‘cheeky’ in the name of education

A summer campaign promoting the zoo’s Wild Encounters exhibit makes the most of its budget by going to the core of its mission.

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Up to the Minute: Wasserman + Partners adds to leadership

Plus, Apex PR and Ruckus Digital expand and Jungle Media picks up an AOR assignment with Wealthsimple.

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Up to the Minute: Zulu names three ACDs

Plus, Bath and Body Works among new clients at ROI Relations and Pomp & Circumstance names new SVP.

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Up to the Minute: National PR wins AGO assignment

Plus, Adviso announces a wave of hires and Giants & Gentlemen enters media through agency partnership.

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Up to the Minute: Ireland+Hall reopens as Hall+Co.

Plus, Bell’s George Cope set to retire next year and Noise Digital wins BC Hydro.

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Up to the Minute: Cult opens U.S. hub in Las Vegas

Plus, Havas named media AOR for Metro, Food Basics in Ontario and Craft PR wins the Royal Agricultural Winter Fair.

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Up to the Minute: Zulu Alpha Kilo names four group CDs

Plus, Camden continues to grow and 1Milk2Sugars renews with Nivea and Pfizer brands.

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Up to the Minute: Denise Rossetto named NABS chair

Plus, Raptors draw record NBA viewership and BPR will lead public relations ahead of Eataly Toronto opening.

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Up to the Minute: Sid Lee names U.S. CEO

Plus, The One Club opens Toronto chapter and Rock-it Promotions wins L.L. Bean.

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Up to the Minute: Agnostic appoints new president

Plus, Cohn & Wolfe names new general manager and three Canadian shops win at OBIE Awards.

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Up to the Minute: Stephen Thomas names director of digital strategy

Plus, U92 and Alice & Smith get a new GM and Mint announces several new clients.