Media

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Fall TV: Strap in

Publisher Mary Maddever on brand-creator collaboration and the future of Canada’s TVscape.

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An erratic time for TV

PHD’s Rob Young sums up the trouble with television.

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The new world (media) order

From new stars to platform choices galore, editor Emily Wexler reflects on the content jungle out there.

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Surviving Fall TV

Dive into what’s rumbling the TV landscape this year, taking it from volatile to earthquake status.

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The primetime jungle heats up

In today’s PVR and binge-watching world, media experts weigh in on which shows will make the cut this season.

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The fight for specialty channel survival

Starting next year, Canadians will pick, pay and determine the fate of Canada’s slew of specialty channels.

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Online video grows up

Is it time advertisers got over their misconceptions about working with digital video creators?

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TV viewing by the numbers

Its future might be uncertain, but the medium is far from dead.

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Pretty creepy promos

Check out the shows that upped the freaky factor to build buzz.

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Up to the Minute: New COO at Famous Folks

Plus: Changes at Brookline, Ogilvy’s CEO to step down and more news you might have missed.

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Volvo gets creative with pre-roll

The Swedish car company and Grey Canada use 40 different ads for its latest YouTube push.

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Up to the Minute: Loopmedia gets into content marketing

Plus: Tire brands pick new AORs, new SVPs at H+K and MSLGroup and more news you might have missed.