Tech
How CPG showed up at CES
From the Tech newsletter: P&G and L’Oreal showcased how they are pursuing innovation to meet consumer needs and head off disruptors.
Rogers goes hands on with its future
The telco’s new flagship store attempts to break down adoption barriers and help consumers understand tech like 5G and IoT.
Tech in Action: Dior moves away from the AR sales pitch
A new filter is promoting the brand’s holiday collection, but is more focused on expression than product trial.
Consumers are losing hope in business’ privacy abilities
An IBM study shows that security and data sharing are major concerns, but Canadians are skeptical about if they’ll be solved.
Strategy’s Most Read of 2019: Tech
The tech and innovation stories that got the most attention from readers this year.
Tech in Action: Levi’s automates product drops and pick-ups
Codes and carousels help make a more enjoyable way to get limited edition denim.
Phones, robots and bikes will get smarter in 2020
From the Tech newsletter: Deloitte’s TMT predictions cover how AI chips and private 5G will impact consumers and industries.
BMO launches its own AI financial advice tool
The bank gets in on the personalized advice trend with a mobile service centred on “actionable intelligence.”
Tech in Action: Starbucks uses AR to extend its holiday reach
A Snapchat execution adds the brand’s holiday message to the tree in Toronto’s Eaton Centre.
Digital payments explode as cash volumes implode
A Payments Canada report also finds security concerns still hold back the uptake of payments with mobile devices.
How to take control of your own digital upskilling
From the Tech newsletter: Microsoft’s Lisa Gibson explains why non-IT staff need to improve their digital know-how.
Three ways 5G will alter the marketing landscape
The wireless tech is primed to create opps in market research, qualitative data and VR, writes Delvinia’s Steve Mast.
Google uses its tech to help Ronald McDonald House
Raptors player Pascal Siakam helps the tech company take its positioning into a more charitable direction.
Tech in Action: JC Penney creates a virtual try-on ad for engagement rings
The U.S. retailer launched the AR ad ahead of the busiest time of the year for proposals.
WestJet expands its voice services
The airline is bringing its Juliet digital assistant to Google devices to help customers manage their travel journey.
