B!G judges
Read up on the panel that selected this year’s winners.
Taxi and Canadian Tire nab top B!G honours
From particularly Canadian executions to a driving playground for movie-goers, check out this year’s B!G winners.
B!G Gold: Taxi and Canadian Tire show off true north strength
Nothing says Canadiana like a truck made out of pure ice.
B!G Silver: Rethink unlocks national pride for Molson
How a travelling beer fridge took the world by storm.
B!G Bronze: JWT and Mazda reinvent the test drive
The pair turned the big screen into a driving machine.
The B!G Awards
See what came out on top in strategy‘s annual awards that celebrate agency work beyond advertising.
B!G Gold: Sid Lee Architecture sets up shop for Red Bull Amsterdam
The Montreal-based agency wins the top prize for transforming the headquarters of Red Bull’s Amsterdam office.
B!G Silver: MacLaren McCann finds a social intern for MasterCard
The agency wins second place for creating a new recruiting method for the credit card co.
B!G Bronze: Cundari’s BMW art auction takes flight
The Toronto-based agency gets artistic with the luxury car co to claim the third-place prize.
B!G Awards: Judges & Methodology
Check out the judging panel and methodology behind this year’s B!G Awards.
B!G Awards 2011
Taxi, Sid Lee and BBDO prove that thinking beyond the ad formula pays off.
Gold B!G Award: Taxi and Canadian Tire bring it home
The brand’s House of Innovation took Gold in this year’s B!G Awards. Find out why.
Silver B!G Award: Sid Lee Architecture floats to success with Bota Bota
A floating spa in the old port of Montreal earns Silver in this year’s B!G Awards.
Bronze B!G Award: BBDO & Shaw drive togetherness
Shaw Cablesystems G.P.’s new brand identity and charitable effort takes Bronze in this year’s B!G Awards.
B!G Awards: The process
Find out how we determine the winners for our annual B!G Awards.
