Articles Tagged ‘Union’

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Best Buy powers up for Pokemon Go

The retailer helped players get the most out of the game by sending staff to Pokemon-catching hotspots and providing free WiFi.

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AToMiC Awards: Shifting perceptions

Brands from Uber to the Liberal Party of Canada saw the need for change, and repositioned to connect with new audiences in fresh ways.

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Got a second for Jamieson?

The brand brings fun and convenience to a digital push for its new Vitamin Sprays.

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Union named AOR for U.S.-based Kabbage

The agency launches the first TV campaign for its new fintech client.

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Realtors want no regrets

CREA refreshes its existing platform and adds an “unskippable” element.

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Union makes two exec promotions

Keefe Lee and Jen Dark have both been appointed to VP positions to lead innovation and integrated production.

EQBank

A new bank on the (digital) block

EQ Bank launches with a campaign arguing that its lack of bricks and mortar can save Canadians some bucks.

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Check it out: This PSA is not for you

Partnership for a Drug-Free Canada challenges parents in denial about what their kids might be doing.

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JWT wins Hotels.com

The agency will handle all Canadian advertising for the travel site as its new AOR.

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Best Buy’s holiday point of view

The retailer takes a new approach this year with an ad that doesn’t show any products.

GoEasy

Check it out: GoEasy gifting

The recently-rebranded financial co jumps on the holiday surprise trend with a new online video.

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Check it out: A lightsaber battle for the ages

Union helps Best Buy promote a new Star Wars video game at a real-life lightsaber battle in Toronto.

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Best Buy creates some fun

With “#BestDay” the retailer shows how consumer tech can help make unique memories.

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Union picks up Partnership for a Drug-Free Canada

The agency will assist the organization by leading two national multiplatform campaigns in 2016.

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Canada picks up 45 Clio nominations

With 11 mentions, Lg2 leads a pack of 15 shortlisted agencies, including one that’s a bit fishy.