Quebec

Home Depot

Home Depot shows the pains and gains of DIY

The home improvement retailer moves beyond humour in a new campaign for the Quebec market.

SSQ

SSQ puts community at core of new platform

Following a rebranding earlier this year, the insurer aims to expand its presence outside of Quebec.

Farnham

Check it Out: Farnham’s bitter outlook on life

The Quebec microbrewery casts a dark cloud over everyday occurrences in its latest celebration of bitterness.

Quebec Maple

The FPAQ’s first push to promote Quebec maple

The province’s maple syrup producers aim to get Quebecers to consume maple products more frequently.

Federation of Quebec Maple Syrup Producers-A Bountiful Harvest f

Quebec maple syrup gets a new look

The body representing producers in the province hopes a revamped brand will help increase international sales.

Energir

Gaz Metro rebrand a response to stakeholders

Those inside the Quebec energy business wanted a brand that better reflects its investment in renewables.

SAQ Inspire Image 1

2017 Strategy Awards: SAQ inspires personalization

A multichannel approach was developed to highlight the benefits of the SAQ loyalty program.

Montreal

Sports Experts enters the ghost business

The Quebec retailer celebrates its 50th anniversary with a touch of the supernatural.

Brad

Brad appoints a creative director in Montreal

Hugues Morin gets a promotion after continued new business wins for the agency.

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Quebec’s APCM dissolves

A lack of revenue leads the professional development organization to close its doors.

AgropurPic

Agropur launches first-ever masterbrand campaign

With the DFC logo now on its packaging, the dairy co-op is marketing beyond its individual brands.

rocket_01

Habs’ farm team shows off its new colours

Lg2 designed the logo and uniform of a team vying for young hockey fans in Quebec.

pasico

Check it out: ‘Un petito’ taste of Spain

Wine brand Pasico indulges Quebecers’ thirst for Spanish flavour, even if they can’t quite speak the language.

innoceanmontreal

Innocean opens a Montreal office

The agency opens a permanent space in Quebec to better serve national clients, including expanded duties for Kia.

Leon's Moving Day - Washer

Shopper Innovation Awards: Leon’s gets Quebecers moving

The brand used innovative coupons to capitalize on the province’s Moving Day.