Tech

Brian-3

The state of programmatic

Brian Schwartz, director of programmatic at Xpeto, on what frightens clients and how the practice is shaping the media world.

AI Head

New programmatic creative agency opens in Halifax

Porus Creative aims to help clients with the technical and creative guidance needed to succeed in the emerging space.

valathmb

How to on-board AI

Salesforce’s Vala Afshar on what Canadian businesses need to keep in mind as they enter the space.

chickadvisorloreal

Chatting with an expert instead of a bot

Why ChickAdvisor is giving consumers conversations with real influencers (and how it could help a brand’s chatbot strategy).

shutterstock_294901964

Are Canadian tech companies lagging on marketing?

A new U of T report suggests lack of marketing spend is hampering startups’ efforts to grow.

human cyborg brain.111111

How businesses can catch up on AI

What two leading figures in deep learning want marketers to understand about the field.

pepper

ATB to bring Pepper to its branches

Why the Alberta bank is the first in Canada to allow its customers to interact with the friendly robot.

doritosguardians

Tech in Action: Doritos’ tape deck chip bag

The brand embeds a music player into its bag so you can listen to the Guardians of the Galaxy soundtrack.

diemcrop

McKesson launches the ‘pharmacy of the future’

A new app aims to help pharmacists provide the personal care that an aging, tech-savvy population is looking for.

facebook-f8

What you need to know after F8

Three developments advertisers should keep in mind about chat, AR and VR following Facebook’s annual conference.

roguevr

Tech in Action: Take a drive far, far away

Nissan uses VR to show off how its safety features would fare in the world of Star Wars.

SkynPic

Skyn’s sexy talk bot reveals more than 1s and 0s

Jam3 outlines how to anticipate human interaction (and add sensuality) with voice tech.

Screenshot_2017-04-20-08-39-44crop

How L’Oreal is exploring AI-powered chat

The company has partnered with Automat on a series of new services and will open a global “AI centre for excellence” in Montreal.

Peter-Pinfold-e1432828923170

Burning Questions: Seeking the best in digital coupons

MobileXCo’s Peter Pinfold talks about the challenges and rewards of developing a digital coupon program.

Nest1

Internet of things tops PwC’s ‘Essential 8′ tech list

Canadian executives weigh in on the most influential (and money saving) emerging platforms.