Tech

Jonathan Litwack

National Public Relations enters the martech space

A bid to fill a gap among brands struggling to connect data and PR.

sxswvr

Tech In Action: Expedia auditions hotels in VR

Searching for a place to stay may become a bit more hands-on.

ECommerce

Frank + Oak adds AI to improve customer recommendations

New machine learning software from Propulse is an integral part of a new customer subscription service.

SilvioLeonardi

Timex aims for the unexpected

Disrupted by massive competitors, Silvio Leonardi advocates for cautious innovation to find new customers.

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Infiniti launches IoT-focused accelerator

The automaker’s Lab program comes to Toronto to build a connection to the city’s startup community.

Yelp-PR

Turnstyle acquired by Yelp

The WiFi marketing company will bring its services and data to the review site’s marketing resources.

MinistryOfSupply

Tech In Action: 3D knitting hits retail

A handful of retailers (including Adidas) are experimenting with on-demand production at retail locations.

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Automated creativity is inevitable (and a good idea): column

Mitch Joel pokes holes in the idea that the creative process is off limits to AI.

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Lowe’s helps consumers go hands-on with VR

The retailer is piloting a new, DIY-focused version of its Holoroom as part of its mission to embrace innovation.

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The risks of being too customer-focused

Canadian companies support tech’s role for the consumer, but does that leave money on the table?

Samsung Electronics Canada-Samsung Canada Retail Brand

Samsung to open new Canadian retail flagship

The brand says the experiential store in Toronto will be more omnichannel focused than others in global markets.

hinton

Big brands sign on with government-backed AI institute

The Vector Institute, based in Toronto, aims to advance research and Canada’s claim as a leader in the space.

JKi_5

Jan Kelley launches incubator

Housed at Communitech, the digital agency wants to help clients get innovations off the ground faster.

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IKEA gets into the connected home

A new product line brings the brand’s trademark affordability and simplicity to the smart lighting category.

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Your chatbot needs a helping hand: column

Eighty-Eight’s Erin Bury on why brands intrigued by the buzzy tech shouldn’t totally abandon the human touch.