The JWT gang picks up their Bronze B!G trophy

B!G judges

Read up on the panel that selected this year’s winners.

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Taxi and Canadian Tire nab top B!G honours

From particularly Canadian executions to a driving playground for movie-goers, check out this year’s B!G winners.

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B!G Gold: Taxi and Canadian Tire show off true north strength

Nothing says Canadiana like a truck made out of pure ice.

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B!G Silver: Rethink unlocks national pride for Molson

How a travelling beer fridge took the world by storm.

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B!G Bronze: JWT and Mazda reinvent the test drive

The pair turned the big screen into a driving machine.

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The B!G Awards

See what came out on top in strategy‘s annual awards that celebrate agency work beyond advertising.

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B!G Gold: Sid Lee Architecture sets up shop for Red Bull Amsterdam

The Montreal-based agency wins the top prize for transforming the headquarters of Red Bull’s Amsterdam office.

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B!G Silver: MacLaren McCann finds a social intern for MasterCard

The agency wins second place for creating a new recruiting method for the credit card co.

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B!G Bronze: Cundari’s BMW art auction takes flight

The Toronto-based agency gets artistic with the luxury car co to claim the third-place prize.

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B!G Awards: Judges & Methodology

Check out the judging panel and methodology behind this year’s B!G Awards.

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B!G Awards 2011

Taxi, Sid Lee and BBDO prove that thinking beyond the ad formula pays off.

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Gold B!G Award: Taxi and Canadian Tire bring it home

The brand’s House of Innovation took Gold in this year’s B!G Awards. Find out why.

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Silver B!G Award: Sid Lee Architecture floats to success with Bota Bota

A floating spa in the old port of Montreal earns Silver in this year’s B!G Awards.

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Bronze B!G Award: BBDO & Shaw drive togetherness

Shaw Cablesystems G.P.’s new brand identity and charitable effort takes Bronze in this year’s B!G Awards.

News

B!G Awards: The process

Find out how we determine the winners for our annual B!G Awards.