Articles Tagged ‘Target’

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Target takes Best of Show at ICE Awards

The agency was once again recognized for work with Newfoundland and Labrador Tourism.

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Google and Target tested a voice-activated coupon

A pilot program shows how easy it could be to issue, find and redeem discounts on voice platforms.

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Target brings some colour to the ICE Awards

The agency’s work for Newfoundland and Labrador Tourism took Best in Show at the awards recognizing creativity in Atlantic Canada.

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CASSIES Bronze: Newfoundland and Labrador finds itself

The province targeted sophisticated travellers in search of the authentic and the unexpected.

Copied from Stimulant - nfldtourism

Check it out: All the colours of Newfoundland

The latest spot for Newfoundland and Labrador Tourism by Target focuses on bright, captivating images.

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The top brand stories of 2015

We examine the news and trends that shaped 2015 by looking back at our most-read stories of the year.

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Canadian retail off to a good start

Sales were strong for most retail sectors in the first quarter, consultant Ed Strapagiel reports.

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Uniqlo comes to Canada

News of the fast-fashion retailer’s Canadian entrance comes on the heels of closures of a number of similarly-priced competitors.

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Privacy is dead. Long live mobile

Part two of JWT’s Trend Report finds Canadians are waiting for brands to catch up to mobile realities and privacy woes.

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Did Target understand the Canadian market?

The retailer’s problem was not just a lack of products, it was not using those products to differentiate itself, experts say.

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Target to discontinue Canadian operations

Despite a big initial marketing push, the retailer will shutter its 133 locations amid empty shelves and heavy competition.

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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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Throwback Thursday: strategy in 2013

Last year, branded content was the big buzz, Target ventured North and Dove went viral…again.

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Livia Zufferli to depart Target

The retailer’s VP of marketing is headed to Rogers later this month as an SVP.

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Throwback Thursday: strategy in 2012

Which QSR giant launched a transparency push that has since won it some serious hardware?